Tory Blue

General Information about Tory Blue (#114EB9)

The color #114EB9, also known as Tory Blue, is a deep, muted blue hue with a sophisticated and calming presence. In the RGB color model, it is composed of 6.67% red, 30.59% green, and 72.55% blue. It suggests stability, trust, and professionalism, making it a popular choice for branding and corporate communications. The hexadecimal color code #114EB9 is often used in web design and graphic design to create visually appealing and harmonious color schemes. Its relative darkness also makes it suitable for text, providing sufficient contrast when paired with lighter backgrounds. The color is named after the British Conservative Party, who traditionally use blue as their representative color. It evokes a sense of calmness and tranquility which can influence consumer decisions. It is also ideal for companies that want to convey a sense of reliability and trustworthiness.

The hex color #114EB9, also known as Tory Blue, presents some accessibility challenges, particularly concerning color contrast. When used as text against a white background, it may not meet WCAG (Web Content Accessibility Guidelines) AA standards for normal text. This means users with moderate visual impairments may struggle to read it comfortably. To improve accessibility, consider using it with lighter backgrounds or pairing it with text in a lighter color, such as a pale yellow or a very light gray. For larger text or UI elements, the contrast requirements are slightly less stringent, but careful consideration is still needed. Tools such as contrast checkers can help determine whether a particular color combination meets accessibility standards. Ensure that any crucial information conveyed using this color is also available through other means, such as clear labels or icons. Avoid using it for elements that require high readability for extended periods.

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Applications

• Financial Website Design

  Tory Blue (#114EB9) is suitable for crafting a sense of trust and reliability in financial websites. Its calming and professional nature can reassure users when dealing with sensitive information. Use it for navigation bars, button highlights, and data visualizations to maintain a consistent and trustworthy brand image. Avoid using it excessively in areas requiring urgent user attention, as its calming effect might diminish the sense of urgency.

• Fashion and Apparel

  In the realm of fashion, Tory Blue can be incorporated into elegant evening wear or sophisticated business attire. This color exudes a sense of understated luxury and can be paired with neutral tones like gray, beige, or white for a balanced look. It works particularly well in fabrics like silk or velvet to enhance its richness. Accessorize with silver or pearl jewelry for a touch of classic refinement. The color can further be used for makeup, especially for eyeliners.

• Corporate Interior Design

  Tory Blue can create a serene and professional atmosphere in an office environment. Use it as an accent color for walls, furniture, or artwork to foster a sense of calm and focus. Combine it with lighter neutrals like white or light gray to prevent the space from feeling too dark or overwhelming. Consider incorporating natural elements like plants to further enhance the calming effect of the color. The color can be used as the primary color of a company logo.

Complementary color

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