Denim
General Information about #0A4DCC
The hexadecimal color code #0A4DCC, often referred to as Denim, is a vibrant shade of blue. It's composed of 3.92% red, 30.2% green, and 80% blue. In the RGB color space, it is represented as rgb(10, 77, 204). Its CMYK representation is cmyk(95, 62, 0, 20). This particular shade of blue is often associated with feelings of calmness, trust, and stability. It's a versatile color that can be used in a variety of contexts, from web design to branding. In color theory, #0A4DCC is a tertiary color, falling between blue and cyan on the color wheel. Its complementary color is #CC800A, a shade of orange. This means that these two colors create the strongest contrast when placed side by side.
The hex color #0A4DCC, also known as Denim, presents certain accessibility considerations, particularly in web design. Its contrast ratio against white (#FFFFFF) is approximately 4.86:1, which meets the WCAG 2.1 Level AA standard for normal text but falls short of the AAA standard. For larger text (14pt bold or 18pt regular), it nearly meets the AA standard. When used with black (#000000), the contrast ratio is significantly lower, around 4.32:1, necessitating careful consideration of text size and weight. To ensure optimal readability and accessibility, especially for users with visual impairments, it's advisable to pair #0A4DCC with lighter background colors or to use it sparingly for decorative elements rather than essential textual content. Designers should also evaluate its use with assistive technologies to confirm compatibility and user-friendliness. Careful attention to these factors can help create a more inclusive and accessible user experience.
Shades
Digital Color Formats
Alternative colors
- #3366ff
A slightly lighter blue that provides better contrast against white backgrounds, enhancing readability.
- #003399
A darker shade that offers improved contrast when used as text on a light-colored background.
- #0077cc
A more saturated blue that can be used to make the design stand out more while also keeping it more accessible.
Applications
Web Design
In web design, #0A4DCC can serve as a primary color for buttons, links, and headings, creating a consistent and recognizable brand identity. Its vibrant hue makes it suitable for interactive elements, drawing the user's attention and guiding them through the interface. Additionally, it works well as a background color for sections requiring emphasis or as an accent color to highlight key information. The color evokes a sense of trust and reliability, making it apt for financial or corporate websites. When used strategically, #0A4DCC contributes to a visually appealing and user-friendly digital experience.
Interior Design
In interior design, #0A4DCC brings a sense of calm and sophistication to spaces. It can be used as an accent wall color in living rooms or bedrooms, creating a focal point and adding depth to the room. When paired with neutral tones like white or gray, it creates a balanced and harmonious environment. Additionally, it can be incorporated into furniture upholstery, decorative pillows, or artwork, adding pops of color and personality to the space. The color is particularly well-suited for nautical or coastal-themed interiors, evoking a sense of the sea and sky.
Branding
#0A4DCC lends itself well to corporate branding, logos and marketing materials. It conveys a sense of professionalism, trustworthiness, and stability. The color would be useful in situations where dependability and expertise is important for the company. The color is also useful to catch attention and to stand out from the competition, but not as aggressive as red would be.