Ultramarine

General Information about Ultramarine (#080D93)

Ultramarine, represented by the hexadecimal color code #080D93, is a deep blue hue often associated with sophistication, trust, and stability. It falls within the blue color family and is characterized by its high saturation and relatively low brightness. In the RGB color model, #080D93 consists of 3.14% red, 5.1% green, and 57.65% blue. The CMYK representation is 91.26% cyan, 86.24% magenta, 0% yellow, and 42.35% black. This color derives its name from the pigment originally made from ground lapis lazuli, a semi-precious stone. Historically, ultramarine was highly prized, often more valuable than gold, and reserved for the most important commissions, such as the robes of the Virgin Mary in religious paintings. Today, synthetic ultramarine is readily available, making it a popular choice in various applications, from digital design to physical products.

The color #080D93, a deep ultramarine, presents several accessibility considerations for web development. Due to its low luminance, it requires careful attention to contrast ratios when used for text or interactive elements. According to WCAG guidelines, text should have a contrast ratio of at least 4.5:1 against its background for normal text and 3:1 for large text (14pt bold or 18pt regular). Using #080D93 as a background color necessitates light-colored text to meet these standards. Without sufficient contrast, users with visual impairments may struggle to read the content. It's also crucial to avoid using this color alone to convey important information, as colorblind users may not perceive it accurately. Supplementing color cues with text labels or icons can improve accessibility for all users. Employing color contrast checkers during development can ensure compliance with accessibility standards.

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Applications

• Banking App UI

  Ultramarine, with its deep and calming essence, is often employed to establish a sense of trust and security, which is crucial in banking applications. Its association with stability makes it a preferred choice for user interfaces that demand reliability. Furthermore, the color can subtly convey a feeling of sophistication, aligning with the professional image banks seek to project. When incorporated thoughtfully, ultramarine can enhance the overall user experience, fostering confidence and engagement with the financial platform.

• Cosmetic Packaging

  Ultramarine's rich and evocative nature makes it a compelling selection for cosmetic packaging, particularly for products emphasizing hydration or anti-aging benefits. The color's deep tones suggest luxury and sophistication, aligning with the premium perception of skincare brands. The use of ultramarine can also evoke feelings of tranquility and rejuvenation, subtly hinting at the transformative effects of the cosmetic product. Its eye-catching quality ensures that the packaging stands out on shelves, attracting consumers seeking high-end beauty solutions.

• Interior Design Accent

  In interior design, ultramarine serves as a powerful accent color, capable of adding depth and character to spaces. Its use in furniture, artwork, or textiles can create a focal point within a room, drawing the eye and infusing the area with a sense of sophistication. The color's calming properties also make it suitable for bedrooms or relaxation areas. When paired with neutral tones, ultramarine can create a balanced and inviting atmosphere, enhancing the overall aesthetic appeal of the living space.

Complementary color

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