Ultramarine
General Information about Ultramarine
Ultramarine, represented by the hexadecimal color code #090FAB, is a deep, vivid blue color reminiscent of the precious pigment derived from lapis lazuli. It is composed of 3.5% red, 3.92% green, and 73.33% blue. In the RGB color space, Ultramarine is created by combining these primary colors, while in the CMYK color space, it is achieved through a mixture of cyan, magenta, and black inks. This intense blue hue carries historical significance, having been highly valued by Renaissance painters for its brilliance and permanence. Today, Ultramarine continues to be a popular choice in various applications due to its rich, captivating appearance and strong visual impact.
The hex color #090FAB, Ultramarine, presents accessibility challenges, especially when used as a text color on a white background. Its low luminance contrast ratio necessitates careful consideration of foreground and background color pairings. Web Content Accessibility Guidelines (WCAG) recommend a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. Ultramarine often falls short of these recommendations, potentially making content difficult to read for users with visual impairments. To improve accessibility, consider using Ultramarine sparingly for decorative elements rather than essential text, or pair it with lighter shades to increase contrast. Offering alternative high-contrast themes or color customization options will improve accessibility for a wider audience. Providing sufficient contrast ensures that content is perceivable to users with varying visual abilities and meets accessibility standards.
Shades
Digital Color Formats
Alternative colors
Applications
Interior Design
Ultramarine, with its depth and richness, is ideal for creating a sophisticated ambiance in interior design. It can be used as an accent wall color in living rooms or bedrooms to add a pop of color and create a focal point. When paired with neutral tones like beige or gray, it brings a sense of elegance and tranquility. In fabrics, Ultramarine works well for upholstery, curtains, or decorative cushions, providing a luxurious feel. It is a color that suggests sophistication and is very suitable for premium brands.
Web Design
In web design, Ultramarine can be used to create a strong and memorable brand identity. It's particularly effective for companies in the technology, finance, or consulting sectors where trust and reliability are paramount. As a primary color, it can be incorporated into logos, website headers, and call-to-action buttons to draw attention. However, due to accessibility concerns, it's important to use it judiciously, ensuring sufficient contrast with text and other design elements. When used correctly, Ultramarine creates a lasting visual impression and conveys professionalism.
Fashion and Beauty
Ultramarine adds a touch of boldness and elegance to the beauty and fashion industry. In cosmetics, it can be incorporated into eyeshadows, eyeliners, and nail polishes to create striking and vibrant looks. In fashion, this can be used in evening gowns and dresses. This creates a bold statment that makes a bold impact. Accessorizing with this vibrant color can make you stand out in the crowd.