Science Blue
General Information about Science Blue
The hexadecimal color code #0657E0, also known as Science Blue, is a vibrant and saturated shade of blue. It belongs to the blue color family and is often associated with feelings of trust, intelligence, and innovation. In the RGB color model, it is composed of 0.4% red, 34.1% green, and 87.8% blue. In the CMYK color model, it is composed of 99% cyan, 61% magenta, 0% yellow, and 12% black. This color is frequently used in digital design, branding, and various visual applications to convey a sense of modernity and reliability. Science Blue is often favored by technology companies and organizations that seek to project an image of competence and forward-thinking. The name Science Blue implies the color's common use in science and technology.
The color #0657E0, also known as Science Blue, presents several accessibility considerations for web developers. Its contrast ratio against white backgrounds is relatively low, which can pose challenges for users with visual impairments, particularly those with low vision or color blindness. To ensure inclusivity, it's crucial to pair this color with light text to achieve a contrast ratio that meets WCAG guidelines (ideally 4.5:1 for normal text and 3:1 for large text). Alternatively, using it for purely decorative elements is acceptable. Avoid using it for essential information without careful consideration of contrast. Tools like contrast checkers can help verify compliance. Using it as background for dark text should be avoided. When using it in charts and graphs, ensure sufficient color differentiation from other data points.
Shades
Digital Color Formats
Alternative colors
- #337fed
A slightly lighter shade of blue that provides better contrast against white backgrounds while maintaining a similar aesthetic.
- #043989
A darker shade of blue that can be used for text or elements requiring higher contrast.
- #5d9cec
A desaturated blue that offers a softer and more subtle alternative.
Applications
UI/UX Design
In UI/UX design, Science Blue can be employed as a primary brand color to evoke feelings of trust, intelligence, and technological advancement. It is well-suited for buttons, links, and interactive elements, particularly in software applications, dashboards, or websites in the tech industry. Its vibrancy captures user attention without being overly aggressive. Combining it with complementary colors like yellow or orange can create visually appealing and engaging interfaces. Consider using this color for highlighting important sections in a website, or to draw a user's attention.
Data Visualization
In data visualization, Science Blue serves as an effective color to represent data points, charts, or graphs. Its distinctiveness allows for clear differentiation between various data sets, enhancing comprehension. It is especially useful in presenting complex information in an accessible and visually pleasing manner. Pairing it with neutral background colors maximizes its impact. Also, using this color for infographics will improve overall visual experience. It is advisable to test it with the target audience.
Corporate Branding
Science Blue is a popular choice in branding for companies that want to convey trustworthiness and innovation. The color works well on websites, marketing materials, and logos. It can also be used as a background color for websites. Science Blue works well for websites in industries such as technology, finance, and education. For instance, a financial institution might use this color to convey a sense of security and dependability. An education institution might use this color to convey a sense of intelligence.