Downriver
General Information about Downriver (#022155)
The hexadecimal color code #022155, often referred to as "Downriver", represents a deep, dark shade of blue. It is composed of 0.78% red, 12.94% green, and 33.33% blue. In the RGB color space, it translates to R:2, G:33, B:85. This color sits towards the cooler end of the spectrum, evoking feelings of serenity, depth, and trustworthiness. It's a color often associated with corporate branding, stability, and intellect. In CMYK, the color composition is Cyan:98%, Magenta:61%, Yellow:0%, Black:67%. Its low saturation and relatively low brightness contribute to its understated elegance and make it a versatile choice for various design applications where a sense of calm authority is desired.
The hex color #022155, also known as Downriver, presents several accessibility considerations for web developers. Its dark hue results in a low luminance value, meaning it requires careful pairing with text and background colors to ensure sufficient contrast. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text to meet AA compliance. When using #022155 as a background, opt for light-colored text (e.g., shades of white or light gray) to achieve adequate contrast. Tools like contrast checkers can help verify compliance. Additionally, avoid using color alone to convey important information; supplement color cues with text labels or icons to accommodate users with color vision deficiencies. Consider providing alternative high-contrast themes for users who may need them.
Shades
Digital Color Formats
Alternative colors
A slightly lighter shade of blue can improve readability while maintaining a similar aesthetic.
A desaturated blue provides a softer contrast against white backgrounds, reducing eye strain.
Navy blue serves as a classic alternative that offers good contrast and a professional look.
Applications
Web Design
In web design, Downriver (#022155) is ideal for creating a sophisticated and trustworthy feel. Use it for navigation bars, headers, and footers, especially for websites targeting corporate or financial sectors. It pairs well with lighter accent colors like light gray or beige to provide a balanced visual experience. Avoid using it as the primary background color for extensive content, as its darkness can cause eye strain. Instead, reserve it for elements that need to stand out and convey authority or stability. Consider using it for buttons and call-to-action elements, ensuring sufficient contrast with text for optimal usability.
Interior Design
In the realm of interior design, Downriver serves as an excellent choice for accent walls or furniture pieces in studies or home offices. Its deep hue creates a calming and focused atmosphere, conducive to concentration and productivity. Pair it with lighter, warmer colors like creams or light wood tones to prevent the space from feeling too dark or overwhelming. Incorporate metallic accents like gold or brass to add a touch of luxury and sophistication. Use it sparingly in bedrooms, as its darkness may not promote relaxation as effectively as lighter blues or greens. Accessorize with textured fabrics and layered lighting to enhance the overall ambiance.
Fashion
In fashion, Downriver can be used to create elegant and formal looks. Consider using it for dresses or suits to create a polished and professional look. It can be paired with neutral colors such as gray, black or white for a balanced contrast. For a more daring look, consider adding accessories in accent colors such as gold or silver.