Science Blue
General Information
Science Blue, with the hexadecimal code #0357E3, is a vibrant and energetic shade of blue. It belongs to the blue color family, exhibiting a strong presence with its relatively high saturation and medium lightness. In the RGB color model, it is composed of 1.18% red, 34.12% green, and 89.02% blue. This color is often associated with technology, innovation, and intelligence, making it a popular choice for tech companies and educational institutions. It is also used to convey trustworthiness and stability. Science Blue is frequently found in logos, website designs, and marketing materials where a sense of modernity and progress is desired. Its striking appearance ensures it captures attention and communicates a forward-thinking image.
The color #0357E3, also known as Science Blue, presents some accessibility challenges, particularly regarding color contrast. When used as text against a white background, the contrast ratio is significantly low, failing to meet WCAG (Web Content Accessibility Guidelines) standards for normal text (4.5:1) and large text (3:1). This means users with visual impairments, such as low vision or color blindness, may find it difficult to read content displayed in this color. To improve accessibility, consider using a darker shade of blue or pairing it with a very light color such as white to increase contrast. Alternatively, avoid using this color for essential text or interactive elements without careful consideration of the background color and text size. Ensuring sufficient contrast is crucial for providing an inclusive and usable experience for all users. Testing color combinations with accessibility tools is highly recommended.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Science Blue (#0357E3) can be utilized as a secondary color to highlight specific elements such as buttons, links, or interactive components. It can also be incorporated into website headers or footers to create a visually appealing contrast. However, designers should be cautious about using it as the primary text color due to accessibility issues related to contrast. Using this color in infographics to show numerical or non-numerical data also can create a more visually engaging experience for the viewer.
Fashion
In fashion, Science Blue (#0357E3) can be used as an accent color in clothing or accessories. It pairs well with neutral colors like gray, white, or black. It can also be used in athletic wear to convey a sense of energy and dynamism. This blue is very trendy at the moment and can be used to market clothes to the youth population. In general, this color can be seen as calming and fresh.
Interior Design
Science Blue (#0357E3) is used in interior design to make an appealing visual in interior design. It would work well as an accent wall color to help make a space visually more intriguing. Additionally, designers should be cautious about using too much of the color so it does not overwhelm the space. It pairs well with neutral colors such as white.