Downriver
General Information about Downriver (#012156)
#012156, also known as Downriver, is a dark shade of blue that evokes feelings of depth, stability, and sophistication. In the RGB color model, it is composed of 0.4% red, 12.9% green, and 33.7% blue. This composition results in a color that is predominantly blue with a subtle hint of green. The hexadecimal representation #012156 is commonly used in web design and digital applications to define this specific shade. Colors similar to Downriver are often associated with trust, loyalty, and professionalism, making it a popular choice for corporate branding and other applications where a sense of reliability is desired. Its dark nature also lends itself well to creating a sense of mystery and intrigue.
The color #012156, also known as Downriver, presents significant accessibility challenges due to its very dark nature. Its low lightness value results in poor contrast against lighter backgrounds, potentially causing readability issues for users, especially those with visual impairments. According to WCAG guidelines, sufficient contrast is crucial for text and interactive elements to be easily perceivable. To improve accessibility, it is recommended to pair this color with very light shades like white or pale yellow to achieve a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. Avoid using it for primary text or important UI elements on dark or moderately dark backgrounds, as this can severely hinder usability and create a frustrating experience for many users. Careful consideration of color contrast is essential for inclusive design practices.
Shades
Digital Color Formats
Alternative colors
A slightly lighter shade of blue that maintains a similar tone while offering better contrast.
A neutral gray that can be used as a background color to provide a better contrast against #012156 when used as a text color.
A vibrant blue which provides a more visible alternative in UI elements.
Applications
Web Design Accent
In web design, #012156 can serve as an accent color for headers, footers, or sidebar backgrounds. However, it should be used sparingly and in conjunction with lighter text colors to ensure readability. It can also be effective for creating a sense of depth and sophistication when used in subtle gradients or as a border color. Avoid using it for large blocks of text or critical UI elements due to potential accessibility issues. Thoughtful application can enhance the visual appeal of a website while maintaining usability.
Interior Design Accent
In interior design, #012156 can be used to create a calming and sophisticated atmosphere. It works well as an accent wall color in bedrooms or studies, especially when paired with lighter neutral tones. This color can also be used in furniture upholstery or decorative accessories to add a touch of elegance. When incorporating #012156 into a space, consider the lighting to ensure that the room remains inviting and does not become too dark. Balancing it with lighter elements will create a harmonious and balanced environment.
Fashion - Evening Wear
In fashion, #012156 can be incorporated into evening wear or formal attire. The color provides a sense of understated elegance and can be used in dresses, suits, or accessories. This color complements silver or gold jewelry. When using #012156 in fashion, consider the fabric texture to enhance its visual impact. Pairing it with lighter or metallic elements can create a striking and sophisticated look, suitable for special occasions or professional settings.