Cerulean
General Information about Cerulean
Cerulean, represented by the hexadecimal color code #0091E6, is a captivating shade of blue often associated with the sky and sea. It falls within the cyan-blue spectrum and evokes feelings of calmness, serenity, and inspiration. This color is widely used in various fields, including graphic design, web development, and interior decor, due to its versatility and aesthetic appeal. In color psychology, cerulean is known to represent peace, tranquility, and intellectual stimulation. It is often chosen to create a sense of trust and stability, making it a popular choice for brands in the technology, healthcare, and finance industries. Its vibrant yet soothing nature makes it a favorite among designers seeking to create visually appealing and emotionally resonant designs.
The hex color #0091E6, also known as Cerulean, offers moderate accessibility. When used as a background color, it's crucial to ensure sufficient contrast with the text color to meet WCAG guidelines. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. White text on a #0091E6 background generally provides good contrast. However, lighter shades of gray or similar blues might not offer adequate contrast, potentially causing readability issues for users with visual impairments. Tools like contrast checkers can verify compliance. When using this color for interactive elements, consider providing alternative visual cues, such as underlines or icons, to enhance usability for colorblind users. Proper semantic HTML and ARIA attributes can also improve accessibility for screen reader users.
Shades
Digital Color Formats
Alternative colors
Applications
Website Design
Cerulean (#0091E6) is an excellent choice for website headers and banners, especially for technology or educational websites. Its vibrant yet professional appearance can create an inviting and trustworthy online presence. The color is also suitable for call-to-action buttons, guiding users to key interactive elements on the site. Its brightness catches the eye, but it’s gentle enough to not overwhelm the user. Using it strategically can help improve conversion rates and user engagement. The color can be paired with white or light gray backgrounds to create a clean and modern feel.
Interior Design
In interior design, Cerulean can be used as an accent color in rooms to add a pop of vibrancy. It works well in spaces like living rooms or bedrooms, where it can be incorporated through throw pillows, artwork, or accent walls. The color can bring a calming yet stimulating vibe to the room, promoting relaxation and creativity. When used sparingly, Cerulean can complement neutral tones such as gray, white, or beige, creating a balanced and harmonious environment. This color is also a good choice for nurseries or children's rooms, as it promotes a sense of tranquility and imagination.
Branding
Cerulean is often used in branding for tech companies, startups, and educational institutions because it conveys a sense of innovation, trustworthiness, and reliability. It's a versatile color that can be used in logos, marketing materials, and websites to create a cohesive brand identity. The color can be paired with complementary colors like yellow or orange to create a visually appealing contrast. In logo design, it can be used to symbolize forward-thinking and technological advancement, making it a popular choice for businesses looking to project a modern and innovative image.