Cerulean
General Information about Cerulean (#0091D6)
The hexadecimal color #0091D6, commonly known as Cerulean, is a captivating shade of blue that resides in the cyan-blue color spectrum. In the RGB color model, it's composed of 0% red, 56.9% green, and 83.9% blue. Cerulean's versatility shines through its diverse applications, ranging from web design and graphic arts to fashion and interior decor. Its association with the sky and ocean lends it a sense of serenity, openness, and possibility. The color gained significant recognition when named Pantone's color of the year in 2000, highlighting its cultural relevance and enduring appeal, impacting trends in diverse creative industries.
The hex color #0091D6, also known as Cerulean, presents some accessibility considerations for web developers. Its relatively low luminance value means that it's crucial to ensure sufficient contrast with text or other foreground elements. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text against its background. Using a color contrast checker tool is advisable to verify compliance, especially when pairing Cerulean with lighter shades of gray or similar hues. When used for links, provide additional cues beyond color alone to distinguish them, such as underlines or icons, to cater to users with color vision deficiencies. Thoughtful implementation ensures inclusivity and a positive user experience.
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Applications
User Interface Design
Cerulean, with its calming yet vibrant presence, is exceptionally well-suited for crafting engaging user interfaces. Consider it for primary buttons and interactive elements, drawing the user's eye and signaling actionable components. Employ it strategically in data visualizations to represent key metrics, enhancing clarity and aesthetic appeal. This hue can serve as a background accent, infusing a sense of depth and modernity into your designs, while maintaining a clean and professional look. It's particularly effective in technology and science-related websites, conveying a sense of innovation and trustworthiness.
Interior Design
In the realm of interior design, Cerulean evokes a sense of tranquility and openness, reminiscent of clear skies and serene waters. This invigorating hue lends itself beautifully to accent walls in living rooms or bedrooms, infusing spaces with a refreshing ambiance. Consider incorporating Cerulean-colored textiles, such as cushions, throws, or curtains, to inject a pop of color and character into neutral-toned rooms. Additionally, it pairs harmoniously with natural materials like wood and stone, creating a balanced and inviting atmosphere.
Brand Identity
Cerulean is perfect for branding that aims for a modern, trustworthy, and innovative impression. It is a good fit for technology companies and SaaS providers because it evokes a sense of reliability and forward-thinking. Because Cerulean is calming, it is used by healthcare, wellness brands, and financial institutions to create a sense of calm and security. The refreshing tone of Cerulean means that it can be adopted by travel agencies and environmental organizations, as it conveys themes of exploration and cleanliness. Using this in logos, websites, and marketing material can contribute to a strong brand identity.