Melanzane

General Information about #300429

The hex color #300429, also known as Melanzane, is a dark, muted shade of purple. It resides in the range of colors often associated with sophistication, mystery, and luxury. In the RGB color model, it is composed of 18.82% red, 1.57% green, and 16.08% blue. Its CMYK values are 0% cyan, 91.67% magenta, 14.29% yellow, and 81.18% black. The color name, Melanzane, refers to eggplant, capturing the essence of its deep, slightly reddish-purple hue. The darkness of this color means it should be used carefully in design, paying close attention to contrast and legibility when paired with other colors. It can evoke feelings of richness and depth, making it suitable for specific aesthetic intentions.

The hex color #300429, also known as Melanzane, presents several accessibility challenges. Its low luminance value (relative darkness) results in poor contrast against typical light backgrounds, such as white (#FFFFFF). According to WCAG guidelines, sufficient contrast is crucial for users with visual impairments, including those with low vision or color blindness. A contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. Using #300429 for text or interactive elements on a light background would likely fail these contrast requirements. Therefore, it's essential to pair this color with much lighter shades to ensure readability and usability. Consideration should also be given to users who rely on screen readers, as color alone should not convey important information. Providing alternative cues, such as text labels or icons, is crucial for inclusive design.

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Digital Color Formats

Alternative colors

Applications

• Web Design

  In web design, Melanzane (#300429) can be used as a background color for sections where a deep, luxurious feel is desired. However, it's crucial to use contrasting text colors, such as light yellows or whites, to ensure readability. This color can also be effective for accent elements, such as borders or call-to-action buttons, but should be used sparingly to avoid overwhelming the user. Consider its use in headers or footers to add a touch of sophistication, always ensuring adequate contrast with the text and other interactive elements.

• Interior Design

  In interior design, Melanzane (#300429) can create a dramatic and cozy atmosphere. It is best used in rooms with ample natural light or with strategic artificial lighting to prevent the space from feeling too dark. This color works well as an accent wall in a living room or bedroom. It can also be incorporated through furniture, such as velvet sofas or plush armchairs. Pair it with metallics like gold or copper to enhance its luxurious feel, and complement it with lighter neutrals to balance the depth of the color.

• Fashion

  In fashion, Melanzane (#300429) can be used to create elegant and sophisticated looks. It is a versatile color that can be worn in both casual and formal settings. A Melanzane dress or suit can make a bold statement, while accessories like scarves or handbags in this color can add a touch of richness to an outfit. Pair it with neutral colors like black, white, or gray for a classic look, or with complementary colors like gold or teal for a more adventurous style. The color's depth and richness make it especially well-suited for evening wear and fall/winter wardrobes.

Complementary color

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