Persian Indigo
General Information about Persian Indigo
Persian Indigo, represented by the hexadecimal color code #291E7D, is a deep and captivating shade of indigo. It is composed of 16.1% red, 11.8% green, and 49% blue. This color falls within the indigo color family and exudes a sense of sophistication and mystery. It's often associated with creativity, wisdom, and introspection. In color psychology, indigo is believed to promote intuition and a higher level of consciousness. It is a color that combines the stability of blue with the energy of red. The name 'Persian Indigo' hints at its historical association with the rich cultural heritage of Persia, where indigo dyes were highly valued for textiles and artistic expression. The colour is rarely found in nature, which means that its association with wealth is further enhanced.
The hex color #291E7D, also known as Persian Indigo, presents several accessibility considerations for web developers. Its dark hue results in a high contrast ratio when paired with light text or backgrounds, generally exceeding the WCAG's AA and AAA standards for normal and large text, which is beneficial for users with visual impairments. However, it's essential to avoid using #291E7D for text on darker backgrounds, as this can make the content unreadable. When using this color, always ensure sufficient contrast, particularly for interactive elements like buttons and links. Furthermore, consider providing alternative visual cues, such as underlines for links, to enhance accessibility for users with color vision deficiencies. Thorough testing with accessibility evaluation tools and diverse user groups is recommended to validate the overall user experience.
Shades
Digital Color Formats
Alternative colors
A slightly lighter shade of indigo that maintains a sense of depth while improving readability against various backgrounds.
A more vibrant indigo that offers a brighter and more energetic feel, suitable for highlighting key elements.
A desaturated indigo which can be used as a neutral background colour, not distracting from the content on the page.
Applications
Web Design
Persian Indigo brings a sense of sophistication and depth to web designs. It can be used for website headers, navigation bars, or as an accent color to draw attention to important sections. The color evokes a sense of trust and reliability, making it ideal for businesses in finance, technology, or education. Furthermore, it works well with minimalistic designs where the emphasis is on content. By using Persian Indigo sparingly, a website can achieve a premium and professional look.
Beauty & Cosmetics
In the realm of beauty and cosmetics, Persian Indigo can be incorporated into eyeshadow palettes, eyeliner pencils, or nail polish collections. This shade provides a striking and elegant alternative to traditional blacks and browns. It can be used to create dramatic eye looks or to add a touch of mystery to a makeup ensemble. Due to its intense colour it can be used by people with a wide variety of skin colours. This ensures high acceptance by consumers.
Interior Design
In interior design, Persian Indigo can be used to create a bold and luxurious atmosphere. It works well as an accent wall color in living rooms, bedrooms, or home offices. The color pairs well with metallic accents, such as gold or silver, to enhance its richness. It is important to use the colour sparsely, as it might have a depressing effect on the inhabitants. To counteract this effect, the colour should be used in combination with bright colours, and in rooms with a lot of sunlight.