Jacaranda
General Information about Jacaranda
Jacaranda, represented by the hexadecimal color code #270026, is a deep, muted shade of purple. It evokes a sense of mystery, sophistication, and even royalty. The color is named after the Jacaranda tree, which is known for its beautiful purple blossoms. In the RGB color model, #270026 is composed of 15.3% red, 0% green, and 14.9% blue. This combination results in a dark, cool-toned hue. Jacaranda is often associated with creativity, imagination, and introspection. In color psychology, purple is believed to inspire contemplation and artistic expression. Due to its dark nature, Jacaranda can add depth and richness to designs, whether in web development, interior design, or graphic arts. The color's subtle undertones make it a versatile choice, although its low luminance value requires careful consideration of contrast when used in visual communication. This color can be used in very small portions, but not for complete backgrounds, as the color is quite dominant.
The hex color #270026, a deep, muted purple, presents accessibility challenges, especially when used for text or interactive elements. Its low luminance necessitates careful consideration of contrast ratios to ensure readability for users with visual impairments. According to WCAG guidelines, text should have a contrast ratio of at least 4.5:1 against its background for normal-sized text and 3:1 for large text (18pt or 14pt bold). This dark purple likely requires a very light color for sufficient contrast. Tools such as contrast checkers can evaluate the contrast ratio between #270026 and other colors, making it easier to choose accessible color pairings. Using #270026 for large graphical elements or as a background color requires less stringent contrast, but it should still be tested with diverse users to ensure usability and avoid eye strain. The color's darkness means careful attention is needed to guarantee an inclusive design.
Shades
Digital Color Formats
Alternative colors
- #3f003e
A slightly lighter purple that provides better contrast against white backgrounds, making it more suitable for text.
- #302630
A desaturated purple that offers a more subtle and muted aesthetic, while still maintaining some vibrancy.
- #50004f
A brighter, more vibrant purple that can be used to draw attention and create a sense of energy.
Applications
Web Design - Background Color
In web design, Jacaranda (#270026) can be used sparingly to create a sophisticated and mysterious atmosphere. It works well for backgrounds, headers, or accents when paired with lighter, contrasting colors to maintain readability and accessibility. For instance, it could serve as the background for a website promoting luxury goods or a creative arts platform. Because of the darkness of the color, be sure to provide enough contrast in the elements in front of it, like text, interactive components and graphic elements. A color like #270026 should be used as a support color only.
Interior Design - Wall Color
In interior design, Jacaranda can be employed to add depth and drama to a space. It works particularly well in bedrooms or living rooms to create a cozy and intimate ambiance. It can be used on walls, furniture, or as an accent color in decorative items like pillows and throws. When using Jacaranda, balance it with lighter and warmer tones to prevent the space from feeling too dark or oppressive. Metallic accents, such as gold or brass, can also complement this color beautifully, adding a touch of elegance and luxury. You may also use reflective elements such as mirrors.
Fashion and Beauty
In the beauty and fashion industries, Jacaranda can be used to create striking and elegant looks. For example, it can be used in eyeshadows, lipsticks, or nail polishes to create a bold and sophisticated statement. In fashion, Jacaranda can be incorporated into dresses, blouses, or accessories to add a touch of mystery and allure. When using Jacaranda in makeup or fashion, consider complementing it with neutral or metallic tones to create a balanced and harmonious look. For example, you could wear a Jacaranda dress with gold jewelry or pair a Jacaranda eyeshadow with a nude lipstick.