Jacksons Purple
General Information about #202380
The hexadecimal color code #202380 represents a dark shade of blue-purple, often referred to as Jackson's Purple. It is composed of 12.5% red, 13.7% green, and 50.2% blue. In the RGB color model, this translates to 32 red, 35 green, and 128 blue. The CMYK representation of #202380 is approximately 75% cyan, 73% magenta, 0% yellow, and 50% black. This color falls into the blue-violet color range and evokes feelings of depth, sophistication, and mystery. Due to its low luminance, it's generally used as an accent color rather than a primary background color. The color can be found in various applications, including graphic design, web development, fashion, and interior decoration, to convey a sense of luxury and elegance.
The hex color #202380, also known as Jackson's Purple, presents certain accessibility considerations, particularly in web design. Its dark hue results in a low luminance value, meaning it requires careful selection of foreground text and interactive elements to ensure readability and usability for all users, including those with visual impairments. According to WCAG (Web Content Accessibility Guidelines), sufficient contrast between text and background is crucial. When using #202380 as a background, white or very light shades of yellow or green are recommended for text to meet the minimum contrast ratio of 4.5:1 for normal text and 3:1 for large text. Tools like contrast checkers can precisely determine if the chosen color combination meets accessibility standards. Furthermore, avoid relying solely on color to convey information; instead, supplement it with text labels or icons. When using #202380 for interactive elements, consider providing alternative visual cues, such as changes in shape or size on hover, to ensure users can easily identify interactive areas.
Shades
Digital Color Formats
Alternative colors
- #3f3a93
A slightly lighter purple that provides better contrast when used as a background color with dark text.
- #5f4b8b
A more vibrant purple, suitable for highlights and accents, offering better visual distinction.
- #333333
A dark gray alternative, suitable for text color, providing better readability compared to #202380 as text color.
Applications
Web Design
In web design, #202380 can create a sophisticated and luxurious feel. It works well for headers, navigation bars, and background accents, especially when paired with lighter colors like off-white or pastel shades. It can also be used for button hover states or subtle visual cues. Use it sparingly to avoid overwhelming the user. Employing it in data visualizations could represent a specific category or highlight important information. Consider the overall brand identity and intended mood when incorporating this color into the design, as it carries a sense of depth and elegance.
Fashion
In fashion, Jackson's Purple exudes elegance and mystery. It's often used in evening wear, such as gowns and cocktail dresses, or as an accent color in accessories like scarves and handbags. The color complements both warm and cool skin tones, making it a versatile choice for designers. Pairing it with metallic accents like gold or silver can enhance its luxurious appeal. It can be also used as a bold choice for outerwear such as jackets and coats, making them perfect for occasions when you want to stand out.
Beauty
In the beauty industry, #202380 is perfect for eye makeup and nail polish. It brings out green and brown eyes and adds depth. When applied to nails, it creates a bold and sophisticated look. It is best used in gel or acrylic nail polish. It can also be used in lipstick or lip gloss, however, should be used sparingly to avoid a vampiric style. When used as hair dye, it gives depth to dark hair and accentuates cooler skin tones.