Tory Blue
General Information about Tory Blue (#1D48AD)
Tory Blue, with the hexadecimal code #1D48AD, is a dark shade of blue that exudes a sense of professionalism and trustworthiness. It is a versatile color that can be used in various design applications, from web development to interior design. The color is named after the British Tory party, which reflects its association with conservatism and tradition. In the RGB color model, #1D48AD is composed of 11.4% red, 28.2% green, and 67.8% blue. In the CMYK color model, it is composed of 83% cyan, 58% magenta, 0% yellow, and 32% black. This particular shade of blue is often associated with stability, reliability, and competence, making it a popular choice for brands aiming to project these qualities.
The color #1D48AD, also known as Tory Blue, presents some accessibility challenges due to its relatively low luminance. When used as text against a white background, it may not meet WCAG (Web Content Accessibility Guidelines) AA standards for contrast ratio, potentially causing readability issues for users with visual impairments. To improve accessibility, consider using a lighter background or a darker text color to increase contrast. Also, avoid using this color for crucial interface elements without sufficient contrast, as it could hinder usability for individuals with low vision or color blindness. Providing alternative text or visual cues can also assist users in understanding the content effectively. Testing with accessibility evaluation tools is recommended to ensure compliance with accessibility standards.
Shades
Digital Color Formats
Alternative colors
- #3366cc
A slightly lighter blue that offers better contrast against white backgrounds, improving readability.
- #003399
A darker shade of blue that provides enhanced contrast, making it suitable for text and important UI elements.
- #2962ff
A vibrant blue tone, useful for highlighting interactive elements and drawing the user's eye.
Applications
Web Design
In web design, Tory Blue can be used to create a professional and trustworthy atmosphere. It's suitable for headers, navigation bars, and accents. However, ensure sufficient contrast with text and background to maintain readability and accessibility. Balance it with lighter colors to prevent the design from feeling too heavy or somber. Tory Blue is a good option for websites related to finance, education, or technology, projecting an image of stability and expertise. Consider pairing it with complementary colors to make key design elements pop.
Interior Design
In interior design, Tory Blue can serve as an accent color in rooms to create a calming and sophisticated environment. It works well in bedrooms, living rooms, or home offices. It can be incorporated through wall paint, furniture upholstery, or decorative accessories. For instance, a Tory Blue accent wall can add depth to a room, while pillows or throws in this color can provide a pop of color against neutral furniture. Balance it with warm neutrals or lighter blues to keep the space feeling inviting and balanced. Avoid using it excessively in small rooms, as it might make the space appear smaller.
Fashion
In fashion, Tory Blue can be used as a primary or accent color. Clothing items, such as dresses or shirts in this shade, can convey a sense of sophistication and elegance. It pairs well with neutral colors like gray, white, and beige, as well as with other shades of blue and green. For accessories, Tory Blue can be used in handbags, scarves, or jewelry to add a pop of color to an outfit. It's especially suited for creating business or formal attire, projecting confidence and professionalism. Coordinate different shades of blue for a monochromatic style.