Persian Blue

General Information about Persian Blue (#1D43B9)

The hex color #1D43B9, also known as Persian Blue, is a dark, vibrant shade of blue situated in the blue-violet region of the color spectrum. It is composed of 11.4% red, 26.3% green, and 72.5% blue. In the RGB color space, it exhibits a relatively high blue value, lending it a cool and calming quality. In the CMYK color model, used for printing, it consists of 84% cyan, 64% magenta, 0% yellow, and 27% black. The color is named after the historical association of vibrant blues with Persian art and culture, reflecting its rich and saturated appearance. In terms of perceived lightness, Persian Blue is relatively dark, which influences its suitability for various design applications, as it impacts legibility and contrast when paired with other colors. This hue is often associated with qualities such as trust, stability, and intelligence, making it a popular choice for professional and corporate branding.

The color #1D43B9, also known as Persian Blue, presents some accessibility challenges, especially in web design. Its relatively low luminance value means that careful consideration must be given to contrast ratios. When using this color for text, it's crucial to ensure that the foreground text contrasts sufficiently with the background to meet WCAG (Web Content Accessibility Guidelines) standards. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Using online contrast checkers can help verify compliance. Avoid pairing #1D43B9 with similar dark colors. Lighter shades of yellow, white, or light green would offer better contrast and improve readability for users with visual impairments. Adequate color contrast is essential for users with low vision or color blindness to perceive the information effectively. When used for non-text elements, a contrast ratio of 3:1 is required against adjacent colors. Keep in mind that some older browsers might render colors differently, so testing across various platforms is advisable to ensure consistent accessibility.

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Digital Color Formats

Alternative colors

Applications

• Brand Identity

  Persian Blue can serve as a primary brand color to convey trust, stability, and intelligence. It works exceptionally well for technology companies, financial institutions, or educational organizations. The use of this color in logos, websites, and marketing materials can foster a sense of reliability and expertise. Combining it with clean, modern typography and simple layouts can further enhance its impact. The use of white space is essential to keep the design from feeling too heavy or overwhelming. Strategic use of complementary colors can draw attention to specific elements and create a visually appealing brand identity.

• Web Design

  In web design, Persian Blue can be used for headings, buttons, and other interactive elements to draw the user's attention. It provides a visually appealing and professional aesthetic. When using it for backgrounds, ensure that the text is readable by choosing a contrasting color like white or light yellow. Avoid using it as the primary color for large blocks of text, as it may strain the eyes. Consider using it for accents and highlights to draw the user's focus to the key elements of the page. Also, use it for navigational elements to ensure that users can easily find the information that they need.

• Interior Design

  This specific shade of blue is an excellent choice for interior design, particularly for creating a calming and sophisticated atmosphere in bedrooms or studies. Its richness complements natural wood tones and metallic accents beautifully. When using Persian Blue on walls, consider pairing it with lighter furniture and textiles to balance the room. It can also be used as an accent color for cushions, curtains, or rugs to add depth and interest to a neutral space. Remember to add plenty of natural light to accentuate its depth. Use it sparingly to avoid overwhelming smaller rooms.

Complementary color

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