Ultramarine
General Information About Ultramarine
The hex color #1C0791, also known as Ultramarine, is a deep and rich shade of blue. It is located in the blue color family and has a strong association with the sea and sky. The color is often linked to feelings of calmness, serenity, and wisdom. In color psychology, blue is known to evoke a sense of trust, security, and stability, making it a popular choice for corporate branding and designs. Ultramarine specifically carries a more sophisticated and mysterious undertone. It is created by combining blue and violet hues, resulting in its unique depth and intensity. The color has a long history, originally derived from the precious mineral lapis lazuli, and was highly valued by artists throughout the ages for its vibrant and lasting pigment.
The hex color #1C0791, a deep ultramarine, presents some accessibility challenges, particularly when used as a background for text. Due to its low lightness value, it requires careful consideration of contrast ratios. For body text, it's crucial to pair it with a very light color, such as #FFFFFF or #F0F0F0, to ensure a contrast ratio that meets WCAG guidelines (ideally 4.5:1 for normal text and 3:1 for large text). Using it for decorative elements or as a subtle accent can be more forgiving. However, when clickable elements like buttons or links use this color, attention should be given to focus states to provide visual cues for keyboard users. It is recommended to test combinations with tools like the WebAIM contrast checker to guarantee optimal readability and usability for individuals with visual impairments. Also, avoid using it for crucial informational elements without high contrast as it might not be easily perceived by all users.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design Background
Ultramarine (#1C0791) can serve as a powerful background in web design, especially for headers or call-to-action sections. It evokes feelings of trust and authority, making it suitable for websites related to finance, law, or education. When used as a background, ensure text is highly contrasting (e.g., white or light yellow) to maintain readability. Moreover, consider using it sparingly as large areas of intense color can strain the eyes. Incorporating it into gradients or as an accent color in illustrations can also enhance visual appeal without overwhelming the user.
Fashion Design
In fashion, ultramarine can be used in evening wear to create a sophisticated and elegant look. It pairs well with metallic accents like silver or gold, adding a touch of luxury. It can also be used as a statement color in accessories, such as handbags or shoes, to add a pop of color to a neutral outfit. For casual wear, consider incorporating it in smaller doses, such as in a printed scarf or as a subtle detail in a garment.
Interior Design Accent
For interior design, #1C0791 works wonderfully as an accent wall color in a living room or bedroom. It creates a calming and sophisticated atmosphere. To balance the intensity, complement it with neutral furniture and décor in shades of beige, gray, or white. It can also be incorporated through textiles, such as cushions, curtains, or rugs, to add depth and visual interest to a space. Consider using lighter shades of blue in other areas of the room to create a cohesive and harmonious color scheme.