Mariner
General Information about #1A63CC (Mariner)
The hexadecimal color #1A63CC, also known as Mariner, is a shade of blue with strong visual presence. It is a saturated color that falls within the blue color spectrum, offering a sense of depth and stability. In the RGB color model, #1A63CC is composed of 10.2% red, 38.8% green, and 80% blue. This color is often associated with feelings of trust, security, and professionalism, making it a popular choice for various applications in web design, branding, and data visualization. Mariner's depth and richness make it suitable for creating visually appealing interfaces and drawing attention to important elements.
The color #1A63CC, also known as Mariner, presents a set of accessibility considerations for web developers. Its relatively low luminance value means that it may not provide sufficient contrast when used as text against a white or very light background. To ensure readability for users with visual impairments, it's crucial to pair it with a background color that offers a high contrast ratio, ideally meeting WCAG guidelines for AA or AAA compliance. Using tools to check color contrast is highly recommended. When used for interactive elements, sufficient color contrast must be maintained for focus indicators and hover states. This ensures that all users can perceive the functionality and state of user interface components, regardless of their visual abilities. Furthermore, relying solely on color to convey information should be avoided. Instead, developers should combine color with text labels, icons, or other visual cues to ensure that the content remains accessible to individuals who are colorblind or have other visual impairments.
Shades
Digital Color Formats
Alternative colors
Applications
User Interface Design
In user interface design, Mariner (#1A63CC) can be utilized for primary buttons and active states to draw the user's attention. Its bold blue hue can communicate interactivity and importance. Given its nature, it is best suited for highlights rather than large background fills. It provides a visual cue to confirm user actions, enhance navigation, and create a sense of engagement. However, ensure to maintain the contrast ratios to meet accessibility standards and proper color balance.
Data Visualization
In data visualization, Mariner (#1A63CC) is effective for representing a specific category or dataset, allowing viewers to quickly identify and interpret key information. For example, in charts or graphs, it can distinguish a particular trend or variable, enhancing the overall clarity of the presentation. As with all color choices, always double-check the accessibility standards for the chosen color palettes. This is important to make sure all users can perceive and interpret the presented data.
Branding and Marketing
In branding and marketing, Mariner (#1A63CC) can evoke feelings of trust, stability, and professionalism. It can be incorporated into logos, websites, and marketing materials to convey a sense of reliability and confidence. As such, it is often the main color for financial companies. Proper use of this color could contribute to strengthening brand recognition and enhancing overall marketing efforts. Make sure to check how your target audience may perceive this color and adjust if necessary.