Ultramarine
About Ultramarine
Ultramarine, represented by the hex code #190CA8, is a deep, vivid shade of blue known for its rich and intense color. Historically, Ultramarine was derived from the precious gemstone lapis lazuli, making it a highly valued pigment. Its name literally means 'beyond the sea,' reflecting its origin from stones imported to Europe from Asia. Today, the color is synthetically produced but maintains its association with luxury and sophistication. In color psychology, Ultramarine is often linked to feelings of depth, stability, and wisdom. It is frequently used in design to convey trust, authority, and elegance. Its unique shade distinguishes it from other blues, providing a distinct visual appeal. Because of its dark nature, it is often paired with yellow to make it more energetic, or with white to make it stand out.
The hex color #190CA8, also known as Ultramarine, presents several accessibility considerations for web development. Its dark hue means that sufficient contrast with text and other elements is crucial. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. Therefore, when using #190CA8 as a background, it is important to use light colors for text and interactive elements to ensure readability and usability. Using tools to verify the contrast ratio between #190CA8 and other colors is highly advisable. Avoid pairing it with dark grays or colors that are too similar, as this can make content difficult to perceive for users with visual impairments. Also, be mindful of users with color blindness by providing alternative cues for conveying information.
Shades
Digital Color Formats
Alternative colors
- #3366cc
A slightly lighter shade of blue that maintains a similar aesthetic but provides better contrast with darker text.
- #2962ff
A more vibrant blue that stands out and can be used as an accent color to draw attention.
- #2e3440
A dark desaturated blue that may be preferable as background in certain contexts
Applications
UI Design
In user interface design, Ultramarine (#190CA8) can be employed to highlight key interactive elements like buttons or links. Its bold presence easily draws the user's attention, making it suitable for calls to action. However, it's crucial to ensure these elements meet contrast ratio requirements, especially against dark backgrounds. Furthermore, this color can be used sparingly for icons or small graphic elements to add visual interest without overwhelming the interface. Always consider the overall color scheme and ensure Ultramarine complements the other hues used in the design.
Fashion
In the fashion industry, Ultramarine (#190CA8) is often seen in elegant and sophisticated clothing lines. It can be used as the main color for dresses or suits, conveying a sense of confidence and style. As an accent color, it pairs well with neutral tones like gray, white, or beige. For accessories, such as scarves or handbags, Ultramarine adds a pop of color to elevate an outfit. The rich, deep hue of Ultramarine makes it a versatile choice for both formal and casual wear, depending on how it's styled.
Interior Design
Ultramarine (#190CA8) can be leveraged in interior design as an accent wall color, creating a focal point in a room. Its depth adds sophistication, especially when paired with lighter furniture and accessories. It can also be used for upholstery on chairs or sofas, bringing a touch of elegance to the space. Smaller elements like cushions, rugs, or artwork in Ultramarine can provide a cohesive color scheme. When using this color, balance is essential; too much Ultramarine can make a room feel smaller and darker, so use it strategically.