Ultramarine
General Information about Ultramarine
Ultramarine, represented by the hexadecimal color code #1805AF, is a deep, vivid blue hue with a strong presence. It derives its name from the Latin 'ultramarinus,' meaning 'beyond the sea,' reflecting its historical origin as a pigment ground from lapis lazuli, a precious stone imported from far-off lands. This color is associated with royalty, intelligence, and stability. In color psychology, blue generally conveys trust, peace, and order. Ultramarine, with its intensity, can also suggest creativity and inspiration. The specific shade #1805AF has a relatively low luminance value, which means it appears quite dark. It sits on the bluer side of the blue-violet spectrum, lacking the warmth found in some other blue shades. It is important to consider these attributes when using Ultramarine in design, to ensure it effectively communicates the desired message.
The color #1805AF, Ultramarine, presents significant accessibility challenges due to its very low luminance. It provides insufficient contrast against a white background, failing WCAG (Web Content Accessibility Guidelines) standards for text and non-text contrast. Using this color for text or important UI elements would make the content difficult for users with low vision or color blindness to perceive. To improve accessibility, consider using a much lighter color for the background or text. Another option is using a darker shade of Ultramarine to create a better contrast ratio. Always test color combinations with accessibility tools to ensure compliance with accessibility standards to ensure an inclusive user experience. Aim for a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design Accents
In web design, Ultramarine can be used sparingly for accent elements, such as decorative borders or non-essential icons, where accessibility is less critical. For example, a website for a tech company might use this color in its logo or loading animations to evoke feelings of innovation and trust. However, this color should never be used for important UI elements or text without careful consideration of contrast ratios. If used as a background it is crucial to use it only with very light colors to provide enough contrast. Otherwise the readability is very low.
Fashion Design
In the fashion industry, Ultramarine is often used in evening wear and formal attire, providing a touch of elegance and sophistication. It is frequently paired with silver or gold accessories to create a striking visual impact. This color is also popular in the design of swimwear and activewear, creating a vibrant, aquatic feel. If used in combination with other materials the shiny effect of the materials can underline the elegance of the Ultramarine.
Interior Design Accents
In interior design, Ultramarine can serve as an accent color in modern or contemporary spaces. It can be incorporated through artwork, throw pillows, or small pieces of furniture to add a pop of color. The color works well against neutral backgrounds, such as whites, grays, or beiges, providing a bold contrast. Ultramarine walls or a bigger area of ultramarine color can change the character of the room entirely. It is important to match the color with similar high valuable colors.