Persian Blue
General Information about Persian Blue
The color #1734B3, also known as Persian Blue, is a deep, saturated shade of blue with a hexadecimal value of #1734B3. It belongs to the blue color family and is often associated with qualities such as trust, loyalty, wisdom, confidence, intelligence, faith, truth, and heaven. In color psychology, blue is known to have a calming effect, promoting relaxation and reducing stress. Persian Blue, in particular, has a rich and sophisticated feel, making it suitable for various applications where a sense of stability and professionalism is desired. The name 'Persian Blue' evokes a sense of history and culture, adding to its appeal.
The contrast ratio of #1734B3 against white is 10.35:1, which provides excellent readability. However, its contrast ratio against black is only 2.04:1, which might pose readability issues, especially for users with visual impairments. When using this color for text, consider pairing it with a light background to ensure accessibility. For graphical elements, ensure sufficient size and clear shapes to enhance visibility. Additionally, providing alternative text descriptions for images or interactive elements using this color is crucial for users who rely on screen readers. WCAG guidelines recommend specific contrast ratios for different levels of compliance, and #1734B3 may not always meet these standards against darker backgrounds. Therefore, careful consideration of color combinations is essential for creating an inclusive user experience.
Shades
Digital Color Formats
Alternative colors
- #3366cc
A slightly lighter shade of blue that maintains a similar aesthetic while improving contrast against dark backgrounds.
- #003399
A more saturated blue that can provide better visual impact and is suitable for highlighting important elements.
- #5D76E6
A lighter blue that has a better contrast ratio against black text
Applications
Website Design
Persian Blue, #1734B3, can be used as a primary color in website design to create a professional and trustworthy look. Its depth and richness make it suitable for headers, navigation bars, and call-to-action buttons. When combined with lighter accent colors, such as whites, grays, or lighter blues, it can create a visually appealing and user-friendly interface. The color evokes a sense of stability and authority, making it ideal for businesses in the finance, technology, or education sectors.
Interior Design
In interior design, Persian Blue can serve as an accent color in living rooms or bedrooms to add a touch of elegance and sophistication. It works well on walls, furniture, or decorative items. Paired with neutral tones such as beige, gray, or white, it creates a calming yet stylish atmosphere. The color brings a sense of depth and richness to the space, making it feel more luxurious and inviting. Consider using it in cushions, curtains, or rugs to bring a pop of color without overwhelming the room.
Marketing Campaign
Persian Blue's boldness makes it a fantastic pick for many marketing campaign applications. Given its unique depth, pairing this with yellows and oranges on any marketing or advertising campaign will allow for a professional and eye-catching campaign