Persian Blue
General Information about Persian Blue
The hexadecimal color code #154AD1, also known as Persian Blue, represents a specific shade of blue in the additive RGB (Red, Green, Blue) color model. It is composed of 8.24% red, 29.02% green, and 81.96% blue. In the CMYK (Cyan, Magenta, Yellow, Key/Black) color model, it consists of 90% cyan, 65% magenta, 0% yellow, and 18% black. This vibrant blue hue is often associated with depth, stability, and trustworthiness. It is widely used in various design applications, including web design, branding, and graphic design. Understanding the color's composition and its relationship to other color models is crucial for achieving accurate color reproduction across different media and ensuring visual consistency in design projects. Persian Blue's popularity stems from its ability to evoke a sense of calm and professionalism, making it a versatile choice for diverse creative endeavors.
The color #154AD1, also known as Persian Blue, presents specific accessibility challenges. Its luminance value is relatively low, which means insufficient contrast against light backgrounds like white or light yellow. Therefore, when using this color for text or important UI elements, it's crucial to pair it with a sufficiently light or dark background to ensure readability. A contrast ratio of at least 4.5:1 is recommended for normal-sized text, as per WCAG guidelines. Larger text sizes (14pt bold or 18pt regular) can adhere to a 3:1 contrast ratio. Employing contrast checkers and accessibility evaluation tools during the design process is helpful to proactively address any potential issues with accessibility. Furthermore, avoid using this color as the sole indicator of important interactive elements; always provide redundant cues like labels or icons to accommodate users with color vision deficiencies. For improved accessibility, consider using lighter shades of blue or pairing it with high-contrast colors.
Shades
Digital Color Formats
Alternative colors
- #3b7dd8
A slightly lighter shade that offers better contrast against white backgrounds, improving readability for text and UI elements.
- #0e2a84
A darker shade that provides a strong, clear visual difference when used as a background color with light text.
- #2962ff
A vibrant blue that can be used as an accent color to draw attention to specific elements without causing eye strain.
Applications
Branding for Tech Companies
Persian Blue can be used as the primary brand color to convey trust, reliability, and intelligence. Its calming effect makes it well-suited for companies in the finance, technology, or healthcare industries. It can be applied to logos, website backgrounds, and marketing materials to establish a consistent brand identity. When using it as a background color, ensure the text placed on top has sufficient contrast to maintain readability. Furthermore, Persian Blue can effectively highlight important information, call-to-action buttons, and key sections of a website to guide the user's attention and improve the overall user experience.
Fashion Design
In fashion, Persian Blue can be used as a sophisticated and elegant color for dresses, suits, and accessories. It pairs well with neutral colors like gray, white, and beige, creating a balanced and harmonious look. As an accent color, it can add a touch of refinement to any outfit. When designing clothing with this color, consider the fabric's texture and drape to maximize its impact. Persian Blue accessories, such as scarves or handbags, can effortlessly elevate a simple outfit. Its versatility makes it an excellent choice for both formal and casual wear, ensuring a timeless and stylish appearance.
Web Design
Persian Blue can be used in website design to create a calm and professional look. It is best used for headers, footers, and backgrounds to give a sense of stability. When combined with white or light gray, Persian Blue creates an interface that is easy on the eyes. Buttons and interactive elements in a contrasting color, such as yellow or orange, can be used to draw attention to key actions. Utilizing Persian Blue in website design can create a trustworthy and user-friendly experience for visitors.