Downriver
General Information
The color #081C4F, also referred to as Downriver, is a very dark shade of blue that evokes feelings of depth, calmness, and sophistication. It belongs to the blue color family, which is often associated with trust, stability, and intelligence. In terms of color theory, Downriver is characterized by its low saturation and luminance, making it a subtle yet powerful hue. This color is commonly used in designs that aim to create a sense of elegance and professionalism. Its deep tone allows it to serve as a versatile background or accent color, depending on the specific application. The name 'Downriver' suggests a connection to flowing water or a sense of tranquility.
The hex color #081C4F, also known as Downriver, presents significant accessibility challenges due to its extremely low luminance. With such a dark shade, it is imperative to use light-colored text or interface elements to ensure sufficient contrast for readability. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text, as per WCAG guidelines. When using this color as a background, avoid pairing it with dark or muted colors, as this will render content illegible for users, especially those with visual impairments. Thoughtful consideration of color combinations and careful testing with accessibility tools are essential to make websites and applications inclusive and user-friendly. Ensure sufficient spacing between elements to further improve legibility. Alternative color schemes might be preferable in contexts where accessibility is a primary concern.
Shades
Digital Color Formats
Alternative colors
A slightly lighter shade that maintains the depth of the original but offers improved contrast with text.
A brighter blue that provides better visibility while still evoking a sense of calmness and sophistication.
A near black color which is a suitable substitute if contrast is the priority.
Applications
Web Design Background
Downriver (#081C4F) can be effectively used as a background color in web design to create a sense of depth and sophistication. Its dark hue makes it ideal for highlighting light-colored text and elements, providing a visually striking contrast that enhances the user experience. It is particularly useful in creating a nighttime or underwater thematic effect, adding a unique and immersive quality to the website. Ensure sufficient contrast with foreground elements to maintain accessibility standards and optimize readability. Suitable for websites relating to technology, finance, or creative portfolios.
Fashion Apparel
In fashion, #081C4F can be utilized in formal wear or elegant accessories. The color's deep and subdued nature evokes a sense of timelessness and sophistication, making it perfect for evening gowns, suits, or high-end handbags. The color works well with metallics. Pairing it with lighter shades or contrasting textures can create visually appealing ensembles that are both stylish and refined. It is especially suited for autumn and winter collections.
Interior Design Accent
Downriver (#081C4F) provides a solid base hue for the colour scheme for an interiour project. The colour is a dark tone and works best in larger rooms with ample natural light to avoid a sense of oppression. It's well-suited for furniture upholstery or accent walls, creating a cozy and luxurious ambiance. It pairs well with metallic accents and light-colored textiles to balance the darkness. The colour can be used in bedrooms, living rooms, or libraries for a classy undertone.