Tory Blue
General Information about Tory Blue
Tory Blue, represented by the hex code #104CBA, is a deep and captivating shade of blue. It evokes feelings of sophistication, trustworthiness, and tranquility. In the RGB color model, it is composed of 6.27% red, 29.8% green, and 72.94% blue. This color is often associated with qualities such as stability, confidence, and intelligence, making it a popular choice for corporate branding, particularly in sectors like finance, technology, and healthcare. Its versatility allows it to be used in a variety of applications, from digital design to interior decor, adding a touch of elegance and depth wherever it is applied. Tory Blue's unique blend of warmth and coolness makes it a timeless and appealing color choice.
The hex color #104CBA (Tory Blue) presents some accessibility challenges, particularly regarding color contrast. When used as text against a white background, it might not meet the WCAG (Web Content Accessibility Guidelines) AA standards for contrast ratio, which requires a contrast ratio of at least 4.5:1 for normal text. This can make it difficult for users with visual impairments to read the content comfortably. To improve accessibility, consider using a lighter background color or darkening the text color. For example, using white text on a #104CBA background significantly improves readability. Additionally, ensure that interactive elements such as buttons and links have sufficient contrast to be easily identifiable. Providing alternative visual cues, like underlines for links or icons, can further enhance the accessibility of your design. Always test your color combinations with accessibility tools to ensure compliance with WCAG guidelines and provide an inclusive user experience.
Shades
Digital Color Formats
Alternative colors
Applications
Tech Company Branding
Tory Blue, with its sophisticated and calming presence, can serve as a primary brand color for tech companies aiming to project trustworthiness and innovation. Its depth and richness evoke a sense of stability and expertise, essential qualities in the fast-paced tech industry. It's particularly suitable for designing website interfaces, app icons, and marketing materials. Consider using it as a background color for call-to-action buttons or as a highlight color to draw attention to key features. Complementary colors like light grays and whites will enhance its effect, creating a professional and user-friendly digital experience.
Fashion Design
In the realm of fashion, Tory Blue can be used to create elegant and timeless designs. It works beautifully in evening gowns, formal suits, and sophisticated accessories. Pair it with silver or gold accents to enhance its richness and create a luxurious feel. For a more casual look, Tory Blue denim or cotton fabrics can be combined with neutral colors like beige or white for a classic and stylish ensemble. The color's versatility allows it to be adapted to various styles, from classic chic to modern minimalist.
Interior Design Accent Color
In interior design, Tory Blue brings a sense of calm and sophistication to living spaces. Use it as an accent wall color in living rooms or bedrooms to create a focal point that exudes tranquility. It also works well in upholstery for sofas, armchairs, and cushions, adding a touch of elegance and comfort. Combine Tory Blue with warm neutrals like cream or beige to balance the cool tones and create a cozy atmosphere. Consider incorporating natural materials like wood and linen to enhance the color's organic appeal.