Denim

General Information about Denim (#0F54C7)

The hex color #0F54C7, also known as Denim, is a medium-dark shade of blue with a slight purplish undertone. It belongs to the broader family of blue colors, which are often associated with calmness, stability, trust, and intelligence. In the RGB color model, #0F54C7 is composed of 5.9% red, 32.9% green, and 78% blue. This significant dominance of blue contributes to the color's overall cool and serene character. In the CMYK color model, which is used for printing, it consists of 92% cyan, 58% magenta, 0% yellow, and 22% black. The hex code #0F54C7 can be used in various applications, including web design, graphic design, and digital art. It's important to note that color perception can be subjective and influenced by factors such as lighting conditions and individual differences. The name Denim is a reference to the twilled, indigo-dyed cotton fabric commonly used for jeans.

The hex color #0f54c7, also known as Denim, presents certain accessibility considerations for web development. Its contrast ratio against white (#ffffff) is approximately 3.1:1, which is below the WCAG AA standard of 4.5:1 for normal text. This means that using Denim for text on a white background may be difficult for users with visual impairments to read. To improve accessibility, consider using a lighter shade of Denim or a darker background color to increase the contrast ratio. For larger text (14pt bold or 18pt regular), the contrast ratio meets the WCAG AA standard (3:1). However, it's always best practice to aim for AAA compliance (7:1) for maximum accessibility, especially when dealing with critical information. Tools like contrast checkers can assist in verifying compliance. Using Denim for non-text elements, like icons or decorative elements, also requires careful consideration to ensure they are still distinguishable.

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Applications

• Financial Branding

  Denim, with its calming and trustworthy associations, works wonderfully in the financial sector. Websites and apps for banking, investment, or insurance can leverage this color to instill confidence and security in their users. Its professional yet approachable nature makes it ideal for representing stability and reliability, crucial elements in building customer trust. Beyond websites, Denim can be incorporated into marketing materials, presentations, and even office decor to reinforce brand identity and create a sense of dependability.

• Fashion Design and Branding

  In the fashion industry, Denim serves as a versatile and timeless color choice. It can be used in clothing designs, particularly in casual wear, outerwear, and accessories, evoking a sense of comfort and style. Moreover, Denim can be employed in branding materials, such as logos, packaging, and marketing campaigns, to convey a sense of heritage, durability, and authenticity. Whether it's the classic blue of jeans or a modern interpretation, Denim resonates with consumers of all ages and backgrounds.

• Interior Design

  In the realm of interior design, Denim offers a sophisticated and adaptable hue for various spaces. It can be used as an accent color in living rooms, bedrooms, or home offices, adding a touch of serenity and depth. Alternatively, Denim can serve as a primary color in nautical-themed rooms or coastal-inspired interiors, creating a relaxing and inviting atmosphere. Its calming effect makes it well-suited for creating a peaceful and harmonious environment.

Complementary color

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