Denim
General Information about Denim (#0D4DC9)
The color #0D4DC9, also known as Denim, is a deep, vibrant shade of blue. It belongs to the blue color family and evokes feelings of stability, trust, and calmness. In the RGB color model, it consists of 5.1% red, 29% green, and 78.8% blue. In the CMYK color model, it is composed of 94% cyan, 63% magenta, 0% yellow, and 21% black. This color is often associated with reliability and security, making it a popular choice for branding and marketing materials in industries such as finance and technology. Its hex code is #0D4DC9, and it can be represented in various other color spaces, including HSL (hue, saturation, lightness) and LAB (L*, a*, b*).
The hex color #0D4DC9, also known as Denim, presents some accessibility challenges, particularly concerning color contrast. When used as text against a white background, the contrast ratio is insufficient for users with low vision to comfortably read the text. To improve accessibility, consider using a lighter background or a brighter text color. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text (14 points bold or 18 points regular). Tools like WebAIM's Contrast Checker can help evaluate contrast ratios. Additionally, avoid relying solely on color to convey important information, as colorblind users may not perceive the intended message. Supplement color with text labels or icons to ensure information is accessible to all users. Proper color choice greatly improves usability for all users, including those with visual impairments.
Shades
Digital Color Formats
Alternative colors
- #3366ff
A slightly lighter blue that offers better contrast on white backgrounds, improving readability and accessibility.
- #003399
A darker shade provides a stronger contrast when used as a background color for light-colored text.
- #4682b4
This alternative is lighter, which makes it more effective when used as the background colour for text. The hue is similar, yet more vibrant.
Applications
Web Development
In web development, Denim (#0D4DC9) can be effectively used for creating visually appealing navigation menus and interactive elements. Its vibrant blue tone adds a touch of sophistication and modernity to website designs. It's particularly useful for highlighting key call-to-action buttons and creating a clear visual hierarchy. Using Denim in conjunction with complementary colors can create balanced and engaging user interfaces. Ensure sufficient contrast with text to maintain accessibility standards. This color could also create a positive user experience, especially for creative websites.
Interior Design
In interior design, Denim (#0D4DC9) can be incorporated as an accent color to bring a calming yet vibrant feel to spaces. It works well in bedrooms, living rooms, or home offices, adding a touch of personality without being overwhelming. Consider using it for cushions, throws, or wall art. Pair it with neutral tones like gray, beige, or white to create a balanced and harmonious atmosphere. The color evokes feelings of serenity, trust and can improve concentration and mood.
Fashion and Beauty
In fashion, Denim (#0D4DC9) can be used to create eye-catching and stylish outfits. As a bold blue shade, it works well as a statement color for dresses, blouses, or accessories. Pair it with neutral colors for a balanced look, or combine it with complementary colors like yellow or orange for a bolder statement. Suitable for both casual and formal wear, Denim adds a touch of elegance and sophistication. In the beauty industry, this could be used as eye-shadow, eyeliner, or nail polish.