Science Blue
General Information about Science Blue (#0B74E4)
Science Blue, represented by the hexadecimal color code #0B74E4, is a vibrant and energetic shade of blue. It falls within the blue color family and has a strong presence, making it suitable for various design applications. In the RGB color model, it consists of 4.31% red, 45.49% green, and 89.41% blue. Its CMYK values are 91%, 49%, 0%, and 11%. This color is often associated with technology, innovation, and trust, making it a popular choice for branding and user interface design. Its bright and modern feel can add a touch of sophistication to any project, if implemented correctly. It lies on the cooler side of the spectrum and evokes feelings of calmness and professionalism.
The hex color #0b74e4, also known as Science Blue, presents moderate accessibility challenges. Its contrast ratio against white text is approximately 4.6:1, which meets the WCAG AA standard for normal text but falls short of the AAA standard. For larger text (14pt bold or 18pt regular), it generally meets the AA standard but careful consideration should be given to ensure sufficient contrast. When paired with darker backgrounds, readability can significantly decrease. Designers should consider using lighter shades of text or adding a background overlay to enhance legibility. Tools like contrast checkers can help designers test color combinations to guarantee adequate contrast for users with visual impairments. It’s also vital to avoid relying solely on color to convey information; supplementary cues like text labels or icons should be used to cater to all users, including those with color vision deficiencies.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Science Blue is often used for primary buttons and interactive elements to draw attention and guide users through the interface. Its vibrant nature makes it suitable for highlighting important actions, but care should be taken to ensure it does not overwhelm the design. It can also be used for backgrounds in sections that require a modern and energetic feel. For example, it might be used in a hero section to give a sense of dynamism and forward momentum. Overall, it's a color that can add a touch of sophistication and tech-savviness to a website.
Data Visualization
In the realm of data visualization, Science Blue can be utilized to represent different categories or values in charts and graphs. Its distinct hue makes it easily distinguishable from other colors, helping users quickly interpret complex data sets. When used judiciously, it can bring clarity and visual appeal to reports and presentations. However, it's essential to avoid overcrowding the visualization with too many similar shades to maintain readability and prevent confusion. The color can also be used for dashboard elements where highlighting key performance indicators (KPIs) is crucial.
Branding
In branding, this shade can be incorporated into logos and marketing materials to convey trust, innovation, and stability. It's especially fitting for tech companies, educational institutions, and firms that want to project an image of modernity. The use of this blue should align with the brand's overall personality and values. It can be paired with complementary colors like yellows and oranges to create a balanced and engaging visual identity. The application extends to social media graphics, business cards, and other marketing collateral.