Congress Blue
General Information about Congress Blue
Congress Blue, represented by the hexadecimal color code #074B94, is a dark shade of blue that evokes feelings of trust, stability, and professionalism. In the RGB color model, it is composed of 2.75% red, 29.41% green, and 58.04% blue. The CMYK color model representation is 95% cyan, 49% magenta, 0% yellow, and 42% black. This color is often associated with corporate branding, government institutions, and academic settings due to its serious and reliable nature. Its dark hue necessitates careful consideration of contrast when used in visual design, especially for text readability. Congress Blue is a versatile color that can be used effectively in both digital and print media to convey a sense of authority and sophistication. It is a popular choice for logos, websites, and marketing materials seeking to project an image of competence and dependability.
The hex color #074B94, also known as Congress Blue, presents some accessibility challenges, especially when used as a background color for text. Due to its relatively dark nature, it necessitates light-colored text to ensure sufficient contrast for readability. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal-sized text and 3:1 for large text. When using #074B94, it is crucial to verify that the chosen text color meets these contrast requirements to accommodate users with visual impairments. Tools like contrast checkers can be employed to assess compliance. Furthermore, consider providing alternative color schemes for users who may have difficulty distinguishing specific color combinations. Thoughtful color choices can significantly improve the user experience for everyone.
Shades
Digital Color Formats
Alternative colors
Applications
Website Headers and Footers
Congress Blue (#074B94) can be effectively used in website headers and footers to create a professional and trustworthy appearance. Its deep hue evokes a sense of stability and reliability, making it suitable for businesses in finance, law, or government sectors. The color provides a strong visual anchor at the top or bottom of the page, guiding the user's eye and establishing a clear structure. For example, using a Congress Blue header with white or light gray text creates a clean and readable design. When used in combination with lighter accent colors, it enhances the overall aesthetic appeal.
Fashion Apparel
In the realm of fashion, Congress Blue can be incorporated into sophisticated and classic outfits. It serves as a versatile base color for items such as blazers, dresses, or trousers. Pairing it with neutral tones like white, gray, or beige creates an elegant and timeless look. Accessorizing with gold or silver jewelry can further elevate the outfit's sophistication. The color's depth allows it to be worn in both formal and semi-formal settings, making it a practical choice for various occasions. Think of a Congress Blue blazer paired with a white blouse and dark trousers for a business-casual ensemble.
Interior Design Accents
For interior design, Congress Blue can be employed as an accent color to add depth and character to a room. It works particularly well in living rooms, bedrooms, or studies. Consider using it for accent walls, upholstery, or decorative items such as cushions and curtains. When paired with lighter shades of blue, white, or cream, it creates a calming and harmonious atmosphere. The color's richness complements natural materials like wood and leather, adding warmth and texture to the space. Visualize a living room with cream-colored walls and a Congress Blue sofa adorned with patterned cushions for a cozy yet sophisticated feel.