Science Blue
General Information
The hexadecimal color code #0B66DB represents a specific shade of blue, often referred to as 'Science Blue'. It's composed of 0B (11 in decimal) red, 66 (102 in decimal) green, and DB (219 in decimal) blue components. This color resides in the blue-violet region of the color spectrum, conveying a sense of calmness, trustworthiness, and intelligence. In the RGB color model, #0B66DB is created by mixing these three primary colors at varying intensities. Hexadecimal color codes are widely used in web design and digital graphics because they offer a concise and standardized way to represent colors. Science Blue is often associated with technology, innovation, and clarity, making it a popular choice for branding and interface design.
The color #0B66DB, also known as Science Blue, presents several accessibility considerations for web developers. Its contrast ratio against white is relatively low, potentially failing WCAG AA standards for normal text. To ensure readability, it's crucial to use a darker background or employ a text shadow/outline. When paired with lighter colors, especially shades of yellow or white, the contrast improves significantly. Additionally, avoid using this color as the sole indicator for interactive elements; supplement it with text labels or icons to cater to users with color vision deficiencies. Using color contrast checkers during the design phase is highly recommended to validate accessibility compliance and enhance the user experience for everyone. Remember that perceived brightness can also influence readability; adjust text sizes and weights as needed.
Shades
Digital Color Formats
Alternative colors
- #3498db
A slightly lighter shade offers better contrast against dark backgrounds while maintaining a similar aesthetic appeal.
- #084ca4
A darker shade provides improved readability against light backgrounds, ensuring WCAG compliance.
- #2980b9
A more vibrant shade with a slight green tinge, offers a bolder and more modern look for interactive elements.
Applications
UI Design
Science Blue is an excellent choice for call-to-action buttons, links, and other interactive elements. Its bright and inviting hue draws attention without being overly aggressive. In UI design, it can effectively communicate important actions, guide users through a process, and enhance the overall user experience. Science Blue is also well-suited for accent colors, highlighting key information, and reinforcing brand identity in web applications. Moreover, by applying it to navigational elements, you can add a touch of elegance to websites, making them more appealing and engaging.
Branding
Science Blue conveys a sense of trustworthiness and innovation, making it suitable for branding technology and scientific companies. Its association with clear skies and open waters can also evoke feelings of calm, security, and reliability. This color can be effectively used in logos, website designs, marketing materials, and other branding elements to create a memorable and consistent brand image. Science Blue can help to reinforce brand values, differentiate a company from its competitors, and build a strong connection with its target audience. By combining it with complementary colors, businesses can create visually striking and impactful branding strategies.
Interior Design
In interior design, Science Blue can be used to create calming and inviting spaces. It works exceptionally well in bedrooms, bathrooms, and living rooms. Its association with water and sky brings a sense of peace and tranquility to interiors. Science Blue can be applied to walls, textiles, and accessories to add a splash of color without being overwhelming. It combines well with neutral colors like white, gray, and beige to create a balanced and harmonious look. Furthermore, Science Blue enhances natural light and creates the illusion of spaciousness, making it ideal for smaller rooms and apartments.