Ultramarine

General Information about Ultramarine (#0B08AC)

The hexadecimal color code #0B08AC represents a deep shade of blue known as Ultramarine. In the RGB color model, #0B08AC is composed of 4.31% red, 3.14% green, and 67.45% blue. It can also be represented in the CMYK color model as 93.64% cyan, 95.36% magenta, 0% yellow, and 32.55% black. Ultramarine derives its name from the Latin 'ultramarinus,' meaning 'beyond the sea,' as the pigment was originally imported from mines in Afghanistan. Historically, it was made by grinding lapis lazuli into a powder. Due to its high cost, it was highly prized and often reserved for use in paintings of important figures or scenes, such as the Virgin Mary's robes. Today, synthetic ultramarine is readily available, making it a widely accessible color for various applications.

The color #0B08AC, a deep ultramarine, presents significant accessibility challenges, particularly in web design. Its low luminance value necessitates careful consideration of contrast ratios. According to WCAG guidelines, sufficient contrast between text and background is crucial for readability, especially for users with visual impairments. When using #0B08AC as a background, ensure that text is a light color, such as white or a very pale yellow, to achieve a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. Avoid pairing it with other dark colors, as this will render content inaccessible. Furthermore, provide alternative cues beyond color alone to convey information. For example, use icons or text labels in addition to color to distinguish between different states or categories. Remember to test your designs with accessibility tools and real users to ensure they meet the needs of everyone.

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Digital Color Formats

Alternative colors

Applications

• Brand Identity for Tech Companies

  Ultramarine (#0B08AC) can be used as a primary brand color for technology companies aiming to convey innovation, intelligence, and trust. Its deep hue evokes feelings of stability and knowledge, making it suitable for logos, website headers, and marketing materials. When used in web design, #0B08AC can create a professional and sophisticated atmosphere. It can also be incorporated into user interface elements such as buttons and navigation bars to draw attention to key actions. However, always ensure sufficient contrast with text and other elements to maintain readability and accessibility. Consider using it in combination with complementary colors to create a balanced and visually appealing palette.

• Fashion and Apparel

  In fashion, #0B08AC can be used as a statement color for evening wear or accessories. Its rich, saturated hue adds a touch of elegance and sophistication to any outfit. A deep ultramarine dress or a pair of ultramarine heels can create a memorable look. Furthermore, #0B08AC can be used as an accent color in casual wear, such as a scarf or a handbag, to add a pop of color to a neutral ensemble. When styling with #0B08AC, consider pairing it with complementary colors such as gold or yellow to create a striking contrast. Use it with neutral colors such as white or black for a more subdued but elegant look.

• Interior Design and Home Decor

  In interior design, the shade #0B08AC can be incorporated as an accent wall color in living rooms or bedrooms to create a calming yet sophisticated ambiance. Its deep hue evokes feelings of serenity and tranquility. Use ultramarine as an accent color in furniture, such as throw pillows or rugs, to add a pop of color to a neutral space. Always combine it with lighter, contrasting colors such as white or cream to balance the boldness of the color and create a harmonious atmosphere. In home decor, use ultramarine in artwork or decorative objects to add visual interest to a room.

Complementary color

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