Persian Blue
General Information
The hex color #0A40CC, also known as Persian Blue, is a deep, vibrant shade of blue that falls within the blue color family. It is a captivating color that evokes feelings of serenity, confidence, and sophistication. In the RGB color model, it is composed of 3.92% red, 25.1% green, and 80% blue. Its high blue component is what gives it the rich and intense hue associated with Persian Blue. This color is frequently used in design and art to communicate trustworthiness and stability. It is often associated with royalty and wisdom. In digital design, the hexadecimal color code #0A40CC represents a specific point in the color space, ensuring consistency and accuracy across different displays and devices. The color’s unique mix of green and blue makes it an excellent choice for creating visually appealing and engaging designs.
The hex color #0A40CC, a shade of Persian Blue, presents some accessibility challenges. Its contrast ratio with white text is relatively low, making it difficult for users with visual impairments to read. Therefore, when using #0A40CC as a background color, it's crucial to pair it with a light foreground color like white or a very pale yellow to ensure sufficient contrast. A contrast ratio of at least 4.5:1 is recommended for body text and 3:1 for larger text elements to meet WCAG (Web Content Accessibility Guidelines) standards. Additionally, consider providing alternative visual cues besides color to convey information, as colorblind users might struggle to distinguish #0A40CC from other similar hues. Using icons or text labels alongside color coding can improve the overall accessibility of your design. It's always advisable to test your color choices with accessibility tools to ensure they meet the needs of all users, including those with disabilities.
Shades
Digital Color Formats
Alternative colors
- #3366ff
A slightly lighter blue that provides better contrast against white backgrounds, making it easier to read for users with visual impairments.
- #002699
A darker blue that offers improved contrast when used with light text, enhancing readability and accessibility.
- #082080
This alternative provides a more muted tone with less luminance for displays with excessive brighteness.
Applications
Web Design
In web design, #0A40CC can be used as a primary color for buttons and links to create a visually appealing and engaging user interface. Its vibrant hue attracts attention and guides users through the website. Using it for interactive elements can enhance the overall user experience. Furthermore, the color can also be implemented in website headers or navigation bars to establish brand recognition and create a cohesive design.
Fashion Design
In fashion design, #0A40CC can be incorporated into clothing, accessories, or even used as a statement color in a larger palette. A garment in this color would make a bold and elegant statement. Persian Blue evokes a sense of regality and sophistication. It is commonly used for formal wear or to add a touch of luxury to everyday items. The deep blue pairs well with neutral colors like beige or white and can create beautiful contrast with brighter hues.
Logo Design
In branding, the color may act as a logo color for companies that desire to express security, trust and innovation. Combined with a white or silver font, the color may appear modern and sleek and invite prospects to learn more. The logo can be a strong asset when designed in consideration of the target audience.