Science Blue
General Information about Science Blue
Science Blue, represented by the hexadecimal color code #094CDD, is a vibrant and engaging shade of blue. It belongs to the blue color family, which is often associated with trust, stability, and intelligence. The color is made up of 3.53% red, 28.24% green, and 86.67% blue. In the RGB color model, it is composed of 9 red, 76 green, and 221 blue. In the CMYK color model, used in printing, it consists of 96% cyan, 66% magenta, 0% yellow, and 14% black. Science Blue is often used to evoke feelings of calmness, reliability, and innovation, making it a popular choice for various applications, especially in the tech and science sectors. The color has a relatively high lightness value, making it stand out against darker backgrounds.
The color #094CDD, also known as Science Blue, presents some accessibility challenges, particularly regarding color contrast. When used as text against a white background, it may not meet the WCAG (Web Content Accessibility Guidelines) AA standards for normal text (4.5:1 contrast ratio). This means users with moderate visual impairments might struggle to read it comfortably. To improve accessibility, consider pairing Science Blue with lighter shades of yellow or white for text or using it as a background with white or very light text. Tools like contrast checkers can help ensure your color combinations meet accessibility guidelines. Also, avoid using it as the sole indicator for interactive elements; supplement it with text labels or other visual cues to aid users with color blindness. Providing high contrast options enhances usability for all users, not just those with disabilities.
Shades
Digital Color Formats
Alternative colors
- #6495ed
A lighter, more accessible shade of blue that still evokes a sense of calm and trustworthiness.
- #003399
A deeper, richer blue that offers better contrast against light backgrounds, making it suitable for text and important UI elements.
- #1e90ff
A vibrant, attention-grabbing blue that can be used for highlights and accents to draw the user's eye.
Applications
UI Design
In user interface (UI) design, Science Blue (#094CDD) can be employed as a primary color for buttons, links, and other interactive elements. It conveys a sense of trust and reliability, which is beneficial for applications that require user confidence. For instance, in a banking app, Science Blue can be used to highlight transaction buttons or display account information. However, it is important to ensure sufficient color contrast with the background to maintain accessibility standards.
Branding and Marketing
Science Blue is a great color choice for branding and marketing materials aimed at tech companies or educational institutions. Its association with science and innovation makes it suitable for logos, website designs, and promotional campaigns. For example, a software company might use Science Blue in its logo and website to communicate its cutting-edge technology and forward-thinking approach. When incorporated into marketing materials, Science Blue should be complemented with other colors to create a visually appealing and harmonious design.
Data Visualization
In data visualization, Science Blue can be used to represent different categories or values. Its calming effect can help users focus on the information being presented. For example, in a bar chart displaying sales data, Science Blue could represent the sales figures for a particular product. When used in data visualization, it's essential to choose colors that are easily distinguishable from one another to ensure clarity and avoid confusion.