Ultramarine
General Information about Ultramarine
Ultramarine, represented by the hexadecimal color code #090890, is a deep shade of blue with a rich history. The name 'ultramarine' originates from the Latin 'ultramarinus,' meaning 'beyond the sea,' as the pigment was originally imported from mines in Afghanistan. Historically, it was derived from the gemstone lapis lazuli and was highly prized for its vibrant and long-lasting color, often used in medieval and Renaissance paintings. Today, synthetic ultramarine is widely available, offering a more affordable alternative. This color evokes feelings of tranquility, depth, and sophistication. In color psychology, blue is often associated with stability, trust, and intelligence, making ultramarine a popular choice for branding and design where these qualities are desired. Its dark hue makes it suitable for creating a sense of depth and contrast.
The color #090890, a deep ultramarine, presents significant accessibility challenges, particularly in text applications. Its low luminance value necessitates careful consideration of color contrast ratios. When used as a foreground color, it requires a light background to meet WCAG (Web Content Accessibility Guidelines) standards for readability. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Avoid pairing it with dark grays or blacks. For interactive elements like buttons, ensure sufficient contrast for both the text and the button's background. Consider providing alternative color schemes that offer higher contrast for users with visual impairments. Using color alone to convey information should be avoided; supplement with text labels or icons. Thoroughly test color combinations with accessibility tools to ensure compliance with accessibility standards and optimal user experience for all users, including those with low vision or color blindness.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design Accent
In web design, ultramarine (#090890) can be used sparingly as an accent color to highlight key elements, navigation menus, or call-to-action buttons. Its depth can create a sense of sophistication and trustworthiness. However, due to its darkness, it should be used judiciously. Consider using it for backgrounds in small sections, paired with white or very light text for optimal readability. It can also be used for creating visually appealing data visualizations, such as charts and graphs, where different shades of blue can represent varying data values. This color works well in themes related to technology, finance, or education where a sense of professionalism and stability is desired. Avoid using it for large blocks of text or interactive elements without ensuring sufficient contrast.
Interior Design Accent
In interior design, #090890 can be used to create a calming and sophisticated atmosphere. It works well as an accent wall color in bedrooms or living rooms, especially when paired with lighter neutrals like beige or gray. This deep blue can also be incorporated through furniture, such as sofas or armchairs, adding a touch of elegance to the space. Consider using it in smaller doses for decorative elements like cushions, curtains, or artwork to avoid overwhelming the room. The color's association with depth and tranquility makes it suitable for creating a relaxing and inviting environment. Metallic accents like gold or silver can complement the blue, enhancing its luxurious feel. Overall, it is best used to create an elegant atmosphere.
Fashion Design
In the realm of fashion, ultramarine #090890 can be utilized to create standout pieces that exude elegance and style. It makes for great evening gowns. It can be incorporated into accessories such as scarves, handbags, or shoes, adding a pop of color to neutral outfits. The color's versatility allows it to be paired with a variety of other colors, from complementary shades like yellow and orange to analogous colors like green and purple. It is best used when creating an elegant theme.