Ultramarine
General Information about #080791 (Ultramarine)
The hexadecimal color code #080791 represents a shade of blue known as Ultramarine. In the RGB color model, it is composed of 0.78% red, 0.78% green, and 56.86% blue. This color is located in the blue-violet part of the color spectrum. Ultramarine is often associated with qualities such as depth, stability, and trust, making it a popular choice for branding and design where these attributes are desired. Historically, ultramarine pigment was derived from lapis lazuli, a rare and expensive stone, making it highly valued and reserved for important works of art. Today, synthetic ultramarine is widely available, allowing for broader use in various applications. In color psychology, ultramarine can evoke feelings of calmness and serenity, but it can also be perceived as cold or distant if not used carefully. Its hex code is a direct representation of the intensity of its red, green, and blue components.
The color #080791, a deep ultramarine, presents significant accessibility challenges, particularly for users with visual impairments. Its low luminance value of 1.52 cd/m² and a contrast ratio of 13.71:1 against white (FFFFFF) indicate that text or interactive elements using this color as a background may be difficult to perceive for many users. To ensure accessibility, it is crucial to avoid using #080791 for text or small icons unless paired with a very light color like white or a pale yellow. Using tools like the Web Content Accessibility Guidelines (WCAG) contrast checkers is highly recommended to test color combinations. Consideration should be given to users with color blindness, who may struggle to distinguish this color from others. Providing alternative visual cues, such as shapes or text labels, can improve usability for all users. For backgrounds, consider using it sparingly for decorative purposes and ensuring it doesn't interfere with the readability of the main content. When the design needs to be accessible it is recommended to adjust the color to a lighter tone.
Shades
Digital Color Formats
Alternative colors
- #3366cc
A lighter shade of blue that provides better contrast against white backgrounds, improving readability and accessibility.
- #0077cc
A more vibrant blue that can be used as an accent color without compromising accessibility when paired with appropriate text colors.
- #6699ff
A desaturated blue that offers a softer aesthetic while maintaining adequate contrast for text and UI elements.
Applications
Web Design
In web design, #080791 can be used as a primary color for websites aiming to convey trust, stability, and professionalism. Its deep hue is well-suited for financial institutions, educational platforms, or corporate websites. However, its use should be carefully considered to ensure readability and accessibility. It can be paired with lighter shades of blue or neutral colors to create a balanced and visually appealing interface. For example, it can be used for headers, navigation bars, and buttons, while content areas should use lighter backgrounds. This color is especially effective when used in combination with modern design trends like gradients and shadows, adding depth and visual interest to the overall design.
Interior Design
In interior design, ultramarine (#080791) can be used to create a sophisticated and calming atmosphere. It works particularly well in bedrooms, studies, or libraries. When incorporating this color into a room, it's best to balance it with lighter colors such as white, cream, or light gray to prevent the space from feeling too dark or overwhelming. Ultramarine can be used for accent walls, furniture upholstery, or decorative accessories like cushions and curtains. Metals like gold or brass can be used to complement the rich blue hue, adding a touch of luxury and elegance to the space. Natural materials like wood and stone also pair nicely with ultramarine, creating a harmonious and inviting environment.
Fashion
In the fashion industry, #080791 can be employed to create garments that exude sophistication and elegance. It's commonly used in evening wear, formal attire, and tailored pieces. The color is suitable for various materials, from silk and velvet to wool and cotton. Ultramarine can be paired with neutral colors like black, white, or gray for a classic and timeless look. Alternatively, it can be combined with brighter colors like gold or red for a bold and eye-catching ensemble. Accessorizing with silver or pearl jewelry can complement the rich blue hue. When designing with ultramarine, it's important to consider the fabric's texture and the garment's overall design to achieve a cohesive and visually appealing result.