Cobalt
General Information about #0740AD (Cobalt)
The hexadecimal color code #0740AD represents a shade of blue commonly referred to as Cobalt. In the RGB color model, it consists of 07 red, 40 green, and AD blue. When expressed in the CMYK color model, it translates to 93 cyan, 62 magenta, 00 yellow, and 33 black. Cobalt, like other blues, is often associated with feelings of calmness, serenity, and trust. It is frequently used in branding to convey reliability and stability. The color has a rich history, dating back to ancient times when it was derived from cobaltite minerals. Today, it is widely used in various applications, including art, design, and technology. Due to its vibrant and saturated nature, it can add depth and sophistication to visual compositions. Cobalt is generally considered to be a cool color.
The color #0740AD, also known as Cobalt, presents some accessibility challenges, particularly regarding contrast. When used as a background color, it necessitates very light text (ideally white or near-white) to ensure readability. Insufficient contrast can significantly hinder users with visual impairments, making it difficult to distinguish text from the background. Web Content Accessibility Guidelines (WCAG) recommend a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. Therefore, careful consideration must be given to the text color and size used in conjunction with #0740AD. Tools such as contrast checkers can be invaluable in assessing and optimizing the accessibility of color combinations. For elements like buttons or links, providing additional cues, such as underlines or borders, can further enhance usability for all users. Avoid using this color for critical information without sufficient contrast.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design Branding
Cobalt, with its deep and rich tone, makes a statement in web design, particularly for technology, finance, or educational websites. It can be used for primary branding elements, such as navigation bars, buttons, and call-to-action sections, to convey trustworthiness and sophistication. However, it should be balanced with lighter, neutral colors to avoid overwhelming the user. Consider using it strategically to highlight key information or create visual interest. Furthermore, it pairs well with metallic accents, such as silver or gold, to evoke a sense of luxury and exclusivity. For dashboards and data visualizations, cobalt can be used to represent important data points, while avoiding overuse to maintain clarity.
Interior Design Accents
In interior design, Cobalt (#0740AD) can be used as an accent color to add a pop of color to a neutral room. It works well with gray, white, and beige. It can be used in throw pillows, curtains, or artwork. A cobalt blue wall can serve as a focal point in a living room or bedroom, providing a sense of depth and tranquility. When using cobalt in interior design, it's crucial to balance it with lighter shades to prevent the space from feeling too dark or overwhelming. It's particularly effective in rooms with ample natural light. Additionally, consider incorporating textures such as velvet or silk to enhance the richness of the color.
Fashion Design
Cobalt is a sophisticated color choice for fashion, often associated with elegance and formality. Consider incorporating this hue in evening gowns, suits, or statement pieces like handbags and shoes. When styling cobalt, it is essential to consider complementary colors and balance. Pairing cobalt with neutral tones like white, black, or gray will create a timeless and polished look. Metallic accents, such as silver or gold jewelry, can also elevate the outfit. For a bolder statement, consider color blocking with contrasting hues like mustard yellow or fuchsia. In casual settings, cobalt denim or knitwear can provide a touch of sophistication to everyday attire.