Downriver
General Information about #071D51
The hex color #071D51, often referred to as "Downriver", is a dark shade of blue with low saturation and luminance. In the RGB color model, it consists of 0.03 red, 0.11 green, and 0.32 blue. This color is perceived as deep, calming, and somewhat mysterious, making it suitable for applications where a sense of sophistication and depth is desired. Due to its low brightness, it is important to use this color carefully in designs to ensure sufficient contrast and readability. It's a popular choice for creating night-themed visuals or adding subtle highlights to darker designs. In terms of color theory, it falls into the blue-violet category, often associated with tranquility, professionalism, and stability. The color is more on the cool side of the color spectrum.
The hex color #071D51, also known as Downriver, presents significant accessibility challenges, especially when used as a text color on a white or light background. Its low luminance value results in very poor contrast, failing WCAG (Web Content Accessibility Guidelines) standards for text legibility. To ensure accessibility, it is crucial to use this color with lighter shades that provide a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. Consider pairing it with colors from the yellow or orange spectrum to achieve sufficient contrast. When using this color for non-text elements, such as icons or graphical accents, ensure they are large enough to be easily discernible or have clear, contrasting borders. Providing alternative visual cues, such as patterns or textures, can further improve accessibility for users with visual impairments. Always test color combinations with accessibility evaluation tools to validate contrast ratios and adherence to accessibility standards.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #071D51 can be used as a background color for website headers or footers to create a sense of sophistication and depth. Its dark hue can also serve as an accent color in data visualizations to highlight specific data points, although it should be used sparingly to avoid overwhelming the user. When using this color, make sure to use a complementary color such as a light yellow or orange for text to create a strong contrast and ensure readability. Avoid using it for large blocks of text as its darkness can strain the eyes. Employ it judiciously to maintain an elegant and user-friendly design.
Interior Design
In interior design, the color #071D51 is suitable for creating a luxurious and calming atmosphere in bedrooms or living rooms. This deep blue hue can be applied to walls to give the room a more cozy and enclosed feel. It pairs well with lighter shades of gray, beige, and white, which can be used for furniture and accessories to create a balanced and sophisticated space. Consider adding metallic accents in gold or silver to enhance the richness of the color and bring a touch of elegance to the overall design. Ensure adequate lighting to prevent the room from feeling too dark.
Fashion
In the realm of fashion, #071D51 can be employed as a dominant color in evening wear or formal attire, adding a touch of sophistication and mystery. It's a versatile choice for dresses, suits, or jackets, offering an alternative to classic black. To create a visually appealing ensemble, pair it with accessories in metallic tones like silver or gold, or opt for contrasting colors like a bright red or yellow for a bold statement. For a more subdued look, combine it with neutral shades such as gray or beige. Ensure that the fabric's texture complements the depth of the color, enhancing its overall impact.