Bahama Blue
General Information about #045D97
The hex color #045D97, also known as Bahama Blue, is a dark shade of blue with a subtle touch of green. It belongs to the cyan-blue color family and exhibits a calm and sophisticated demeanor. Its RGB values are R:4, G:93, B:151, indicating a high proportion of blue compared to red and green. This color is often associated with trustworthiness, stability, and professionalism. In color psychology, blues generally evoke feelings of serenity and tranquility, making them suitable for designs that aim to convey a sense of peace and reliability. The name 'Bahama Blue' suggests a connection to the tropical waters of the Bahamas, hinting at relaxation and escape.
The color #045D97, a deep, muted blue, presents some accessibility challenges. Its low luminance of 0.02 makes it difficult to use as a foreground color against white backgrounds without sufficient contrast. According to WCAG guidelines, the contrast ratio between foreground and background colors should be at least 4.5:1 for normal text and 3:1 for large text. This color fails to meet these ratios when paired with white. To improve accessibility, consider using a lighter shade of blue or a contrasting color like yellow or white for text against #045D97. Tools like WebAIM's contrast checker can help assess and adjust color combinations to ensure readability and usability for individuals with visual impairments. Remember to test color combinations with real users to validate accessibility enhancements.
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Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Bahama Blue can be used as a background color for headers or call-to-action sections to create a sense of trust and professionalism. Its calming nature makes it suitable for websites related to finance, healthcare, or education. When used sparingly and paired with contrasting colors like white or yellow, it can create a visually appealing and accessible user experience. Ensure sufficient contrast for text and interactive elements to meet accessibility standards. This color evokes serenity, making it an excellent choice for wellness apps and websites promoting mindfulness.
Interior Design
In interior design, Bahama Blue can be used as an accent color in bedrooms or living rooms to create a relaxing and serene atmosphere. It pairs well with neutral colors like gray, beige, and white, as well as natural materials like wood and stone. Consider using it for wall paint, upholstery, or decorative accessories such as cushions and curtains. Balance it with warmer tones to prevent the space from feeling too cold or sterile. It is suitable for rooms intended for rest and tranquility.
Product Packaging
Bahama Blue is a good choice for product packaging seeking to convey trust and competence, suitable for financial services, insurance, or technology products. Used in branding for companies focused on security, stability, or cleanliness. Combine with gold or silver accents for a luxurious feel. Balance with contrasting colors to prevent it from looking too dark or somber. The tone's dependable nature makes it perfect for labels aiming to inspire buyer confidence.