Allports
General Information
The hexadecimal color #036BB0, also known as Allports, is a deep and calming shade of blue. It is composed of 1.18% red, 42.35% green, and 69.02% blue. In the RGB color space, it exhibits a distinct presence of blue, which contributes to its tranquil and trustworthy feel. Colors similar to this can often be found in professional settings, where reliability and stability are valued. It is commonly used in branding and website design to convey trustworthiness and competence. The color’s characteristics make it suitable for applications in various industries, from technology to finance, as it communicates a sense of security and dependability to the audience.
The hex color #036BB0, also known as Allports, presents specific accessibility considerations for web design. Its relatively low luminance value means it requires careful pairing with text and other foreground elements to ensure sufficient contrast. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. When using #036BB0 as a background, it's essential to choose light-colored text to meet these contrast requirements. Failure to do so can result in readability issues, particularly for users with visual impairments. Tools like contrast checkers can help determine if the color combinations meet accessibility standards, promoting a more inclusive user experience. The color should not be used as a sole indicator to give information, always combine with text and a clear layout.
Shades
Digital Color Formats
Alternative colors
- #3399ff
A lighter shade of blue that provides better contrast against dark text, making it more accessible.
- #cccccc
A neutral gray that can serve as a background color, offering a safe contrast ratio with various text colors.
- #0077cc
A vivid blue alternative that can be used on websites for elements that need attention.
Applications
Web Design
In web design, #036BB0 can be used as a primary color for buttons and links, creating a professional and trustworthy feel. Its cool tone makes it suitable for technology and finance-related websites. The color can also be incorporated into website headers and footers to establish a consistent brand identity. Furthermore, it can be used as a background color for call-to-action sections, drawing the user's attention and encouraging engagement. The color works well in combination with white or light gray elements to provide visual clarity.
Fashion
#036BB0 can be incorporated into clothing designs, offering a sophisticated and calming aesthetic. It is great for professional wear and can also be used in casual styles. The color works well for accessories, such as bags and shoes. It can also be used as an accent color in sportswear. When paired with neutral colors like gray or beige, #036BB0 creates a balanced and stylish look.
Interior Design
In interior design, #036BB0 can create a calming and sophisticated atmosphere. It works well in bedrooms, living rooms, and home offices. The color can be used as an accent wall or incorporated into furniture pieces. It pairs well with natural materials such as wood and stone, creating a harmonious and inviting space. Furthermore, it complements metal accents like gold and silver, adding a touch of elegance to the room.