Endeavour
General Information about #0360B1 (Endeavour)
The hex color #0360B1, also known as Endeavour, is a dark shade of blue that conveys a sense of trust, stability, and professionalism. In the RGB color model, it is composed of 1.18% red, 37.65% green, and 69.41% blue. In the CMYK color model, used in printing, its composition is approximately 98% cyan, 46% magenta, 0% yellow, and 31% black. This color is often associated with reliability and competence, making it a popular choice for corporate branding and website design within professional industries. Understanding the color's composition and its psychological associations allows designers to strategically utilize it to create specific moods and communicate desired messages effectively to the target audience, such as establishing a sense of security and authority.
The hex color #0360B1, also known as Endeavour, presents some accessibility challenges, particularly in text-based applications. Its relatively low lightness value can result in insufficient contrast against lighter backgrounds, making it difficult for users with visual impairments to read text rendered in this color. When using Endeavour for text, it's crucial to pair it with a very light background (e.g., white or a very pale yellow) to ensure a contrast ratio that meets WCAG guidelines (ideally 4.5:1 for normal text and 3:1 for large text). Alternatively, using Endeavour for larger graphical elements or as an accent color can mitigate these accessibility concerns. Avoid using it for critical interactive elements without careful consideration of contrast. Tools like WebAIM's contrast checker can be invaluable in assessing the suitability of color combinations. Also, provide alternative cues, such as icons or labels, to convey information for users who may not be able to distinguish colors effectively.
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Digital Color Formats
Alternative colors
Applications
Website Design
Endeavour (#0360B1) can be employed in website designs to evoke feelings of trust and professionalism, especially in sectors like finance or technology. It is suitable for header backgrounds, button highlights, or accent colors within a clean, minimalist layout. When combined with white or light gray, it establishes a sense of reliability. Furthermore, it is essential to test the color combination to ensure sufficient contrast for text elements, thereby enhancing accessibility for all users. Its use should contribute to an intuitive and visually appealing user experience.
Interior Design
In interior design, Endeavour (#0360B1) can introduce a touch of sophistication and tranquility to a space. It works well as an accent wall color in a bedroom or study, creating a calming atmosphere conducive to relaxation and concentration. Consider pairing it with neutral colors like beige or cream to balance its intensity. The color also complements natural wood tones, enhancing the overall aesthetic appeal. Furthermore, accessories in complementary colors, such as oranges or yellows, can add vibrancy and visual interest to the room.
Fashion
Endeavour (#0360B1) can find its place in fashion, particularly in creating pieces that exude sophistication and understated elegance. This shade can be used for creating blouses, dresses, or even accessories that can be paired with neutral bottoms. This creates a professional yet approachable look, suitable for work environments or social events. In addition, this shade can also be integrated in athletic wear to present the feeling of confidence and reliability.