Endeavour
General Information
The hex color #035CB1, also known as Endeavour, is a dark, muted shade of blue. It resides within the blue color family, specifically characterized by its depth and subtle coolness. In the RGB (Red, Green, Blue) color model, #035CB1 is composed of 1.18% red, 36.08% green, and 69.41% blue. In the CMYK (Cyan, Magenta, Yellow, Key/Black) color model, commonly used in printing, it consists of 98% cyan, 48% magenta, 0% yellow, and 31% black. This color evokes feelings of tranquility, trust, and stability, making it popular in various fields, including corporate branding and web design. Its numerical representation offers a precise way to communicate and reproduce the color across different media and platforms, ensuring consistency in visual presentation.
The hex color #035CB1, also known as Endeavour, presents some accessibility challenges, especially when used as a background color for text. Due to its relatively dark nature, sufficient contrast with text is crucial. White or very light shades of yellow or green are generally recommended for text placed on an Endeavour background to ensure readability for individuals with visual impairments. Tools like contrast checkers can precisely measure the contrast ratio, aiming for a WCAG (Web Content Accessibility Guidelines) compliance of at least 4.5:1 for normal text and 3:1 for large text. Also, avoid using Endeavour for crucial interactive elements like buttons without clear visual cues, as users with color blindness might struggle to identify them. Consider incorporating supplementary indicators, such as underlines or icons, to enhance usability for a wider audience.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #035CB1 can serve as a primary color for headers, navigation bars, or call-to-action buttons, providing a sense of professionalism and trust. Because of its depth, this color is appropriate for financial institutions, medical businesses, or even higher-education establishments. When balanced with white or lighter accent colors, Endeavour can help establish a modern and reliable online presence. However, it is important to keep the brightness in mind because, if the contrast is too close to white, those with impaired vision will have problems reading the text.
Interior Design
Within the realm of interior design, Endeavour can be used as an accent wall color in a study or office, creating a focused and tranquil environment. It pairs well with light wood tones and metallic accents like silver or chrome. It can also be utilized in upholstery, such as sofas or accent chairs, adding a sophisticated and calming presence to a living space. Always keep the light in mind; pair it with brighter hues to keep a good brightness balance in the room.
Beauty
In the beauty industry, Endeavour can be used as an eye shadow or eyeliner color to create a deep, captivating look, especially when complemented with silver or gold shimmers. It can also be used for nail polish for a refined and elegant statement. Because the color is bold, it gives the user a sense of power and sophistication. Keep skin tone in mind when using it, as the color can clash with different tones and cause problems.