Science Blue
General Information about Science Blue (#035AE3)
The color #035AE3, also known as Science Blue, is a vivid shade of blue within the blue color family. It is defined as having a RGB value of Red 3, Green 90, and Blue 227. In the RGB color model, it is composed of 1.18% red, 35.29% green, and 89.02% blue. Converted to the CMYK color model, Science Blue is composed of 99% cyan, 60% magenta, 0% yellow, and 11% black. Its hue angle is 214.7 degrees, its saturation is 98.3%, and its lightness is 45.1%. This intense, cool color can evoke feelings of intelligence, focus, and innovation. It is often used to represent technology, science, and trust, making it a popular choice in branding for tech companies and educational institutions. Its brightness and purity make it stand out, lending a sense of energy and dynamism to designs.
The hex color #035AE3, or Science Blue, presents certain accessibility challenges, particularly concerning color contrast. When used as text against a white background, the contrast ratio may fall below the WCAG (Web Content Accessibility Guidelines) recommended minimum of 4.5:1 for normal text. This can make it difficult for users with visual impairments to read the content. To improve accessibility, consider using a darker shade of blue or pairing it with a lighter background color. Employing tools to check color contrast ratios is highly advisable during the design process. Ensure that any interactive elements using this color, such as buttons or links, have sufficient contrast to be easily identifiable. Providing alternative styling options for users with specific needs can further enhance the accessibility of your design. Also, avoid using color as the sole means of conveying important information, as this excludes users who are colorblind.
Shades
Digital Color Formats
Alternative colors
- #004bb0
A slightly darker shade of blue that provides better contrast against light backgrounds, improving readability for users with visual impairments.
- #6caef7
A lighter shade of blue can be used effectively on dark backgrounds while creating a calmer effect.
- #5f9ea0
A muted, desaturated blue providing a sophisticated and less intense feel, suitable for backgrounds or secondary elements.
Applications
Tech Startup Branding
Science Blue (#035AE3) can serve as a primary color for a tech startup's branding, evoking feelings of innovation, intelligence, and trustworthiness. Its vibrant hue also works well for call-to-action buttons on websites or mobile apps, guiding users to interact with key features. It is very appealing for educational websites, and can be found in user interface elements, like progress bars. This colour is well suited for data visualization, to create impressive charts and graphs.
Athletic Wear Design
Science Blue is a fantastic choice for athletic wear, particularly for water sports such as swimming or sailing. Its association with the ocean creates a sense of fluidity and dynamism. This color can also be found in the fashion industry. When used for athletic clothing, it can boost visibility. It is a bold and contemporary color that is perfect for athleisure and sportswear.
Interior Design Accent
Science Blue can be applied as an accent wall color in a modern home office or study to foster creativity and focus. When combined with neutral furniture, it creates a calming and professional environment. It can also be used in graphic design. This color encourages creativity and focus. With blue as a backdrop, furniture can be placed easily.