Cobalt
General Information about Cobalt (#0345B1)
The hexadecimal color code #0345B1 represents a specific shade of blue, often referred to as Cobalt. It's composed of 1.18% red, 27.06% green, and 69.41% blue. In the RGB color model, this translates to 3 red, 69 green, and 177 blue. The corresponding CMYK color code is 0.98, 0.61, 0.00, 0.31, indicating a high proportion of cyan and magenta, with a lack of yellow. This results in a deep and vibrant blue hue. The color is frequently associated with qualities like stability, trust, intelligence, and sophistication. Cobalt blue has a rich history, having been used in art, fashion, and design for centuries. Its unique tonal qualities make it a versatile color suitable for a wide range of applications. The color has also symbolic association with the element Cobalt in chemistry.
The color #0345B1, also known as Cobalt, presents several accessibility considerations for web developers. With a very dark hue, its contrast against a white background is generally sufficient for readability. However, it is crucial to ensure that when used as a background color, the foreground text is light enough to meet WCAG (Web Content Accessibility Guidelines) standards, specifically a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. When using this color for interactive elements like buttons or links, providing clear visual cues like hover effects or underlines becomes vital, as relying solely on color might exclude users with visual impairments. It's also advisable to avoid using this color as the only means of conveying information, such as error messages or status indicators, as colorblind users may not perceive the intended meaning. Utilizing supplementary cues like icons or text labels can significantly improve accessibility. Also, testing the color scheme with accessibility tools to simulate different types of visual impairments and ensure compliance with accessibility standards is highly recommended.
Shades
Digital Color Formats
Alternative colors
Applications
Web Development
In web development, Cobalt (#0345B1) can serve as a primary color for branding elements, navigation bars, and call-to-action buttons, conveying a sense of trust and stability. It's suitable for websites in the finance, technology, or education sectors, where a professional and reliable image is crucial. It can be effectively combined with lighter shades of blue or neutral colors like white or gray to create a visually appealing and accessible design. Using it sparingly as an accent color can also draw attention to important sections of the page without overwhelming the user.
Fashion and Interior Design
In fashion, Cobalt can be used to create striking and elegant garments. It works well for evening wear, formal attire, or statement pieces. When paired with metallics like silver or gold, it can create a luxurious and sophisticated look. It's also a popular choice for accessories like handbags, shoes, and jewelry, adding a pop of color to an otherwise neutral outfit. In interior design, Cobalt can be used as an accent color for walls, furniture, or decorative items to add depth and visual interest to a space. It's often used in modern or contemporary designs to create a bold and stylish statement. Cobalt pairs well with light neutral colors.
Branding and Marketing
Cobalt can be incorporated into branding and marketing materials to convey a sense of innovation, reliability, and sophistication. It can be used in logos, brochures, and website designs to create a strong and memorable brand identity. In the technology sector, Cobalt can be a good choice for companies aiming to project an image of cutting-edge technology and trustworthiness. When used in marketing campaigns, Cobalt can attract attention and create a sense of excitement. The color can be strategically used to highlight key features or benefits of a product or service, making it more appealing to potential customers. Consider the target audience and intended message when deciding to use cobalt, to ensure its alignment with brand values and marketing goals.