Lochmara
General Information about #0272C8
The hexadecimal color code #0272C8 represents a shade of blue known as Lochmara. It is composed of 0.78% red, 44.71% green, and 78.43% blue. In the RGB color model, this translates to R:2, G:114, B:200. This particular shade of blue is often associated with feelings of trust, stability, and depth, making it a popular choice for corporate branding, website design, and various marketing materials. Lochmara is a cool color that can create a sense of calmness and professionalism when used appropriately. It can be effectively paired with complementary colors like oranges or yellows to create visually appealing contrasts, or with analogous colors like greens and purples for a more harmonious and subtle palette.
The hex color #0272C8, also known as Lochmara, presents specific accessibility considerations for web development. Its contrast ratio against white (#FFFFFF) is approximately 3.08:1, which falls short of the WCAG 2.1 Level AA standard of 4.5:1 for normal text. Therefore, using #0272C8 for text on a white background may not be easily readable for users with moderate visual impairments. To improve accessibility, consider using it for larger text elements (14pt bold or 18pt regular) where a contrast ratio of 3:1 is acceptable, or pair it with darker background colors to enhance contrast. When using this color for interactive elements like buttons or links, ensure sufficient visual cues beyond color alone are provided, such as underlines or borders, to aid users who may have difficulty distinguishing colors. For optimal accessibility, avoid using #0272C8 as the sole indicator for important information or actions.
Shades
Digital Color Formats
Alternative colors
- #014a86
A slightly darker blue that provides better contrast against white backgrounds, enhancing readability.
- #5bb0e8
A lighter shade of blue that can be used for backgrounds or accents without overwhelming the design.
- #6c757d
A neutral gray that complements blue tones and offers good contrast for text.
Applications
Financial Website Design
Lochmara can be used to evoke feelings of trust and security in a banking or financial website design. It is suitable for user interface elements, backgrounds, and data visualizations to create a professional and reliable image. By utilizing #0272C8 consistently throughout the design, the website can establish a strong brand identity and provide a sense of stability for users interacting with financial information.
Educational Mobile Applications
In the design of educational mobile applications, the color #0272C8 can be applied to interactive elements such as buttons, progress bars, and icons to enhance user engagement and make the learning experience more enjoyable. Its association with knowledge and confidence makes it ideal for conveying information clearly and effectively, while also providing a visually appealing interface that encourages exploration and discovery.
Sportswear Design
Lochmara is suitable for sportswear design as a primary or accent color. This color can evoke a sense of energy, focus, and determination. Consider applying this color to activewear such as running jackets, swimwear and athletic leggings. It can be combined with neutral or bright colors to create a dynamic and modern aesthetic, making it perfect for promoting athletic performance.