Bahama Blue
General Information
The hexadecimal color code #026D99 represents a dark shade of cyan-blue, also known as Bahama Blue. It is composed of 0.78% red, 42.75% green, and 60% blue. In the RGB color model, this translates to 2 red, 109 green, and 153 blue. In the CMYK color model, used primarily in printing, it consists of 99% cyan, 29% magenta, 0% yellow, and 40% black. Bahama Blue evokes feelings of calmness, trust, and stability, making it a popular choice for branding and design projects that aim to convey these attributes. It is often associated with water and the ocean, contributing to its tranquil and refreshing perception.
The color #026D99, a dark and muted shade of blue, presents specific accessibility challenges, particularly concerning color contrast. When used as text against a white background, it may not meet the WCAG (Web Content Accessibility Guidelines) requirements for contrast ratio, potentially making it difficult for users with visual impairments to read. Therefore, it's crucial to use this color with a lighter background or adjust its luminance to ensure sufficient contrast. Consider using contrast checking tools to verify compliance with accessibility standards. When used for interactive elements like buttons or links, sufficient contrast should be maintained in various states such as hover, focus, and active to provide a clear visual cue to users. Also avoid using it as the sole indicator to highlight important information.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design Accent
In web design, #026D99 can serve as an accent color for headers, navigation bars, or call-to-action buttons. Its calming yet professional tone makes it suitable for websites related to technology, finance, or healthcare. When used in conjunction with lighter shades or contrasting colors, it can create an engaging visual hierarchy and improve user experience. Additionally, this hue could be incorporated into infographics or data visualizations to effectively convey information, ensuring readability and visual clarity.
Interior Design Accent
In interior design, Bahama Blue can be incorporated as an accent wall color in living rooms or bedrooms, paired with neutral furniture and decor. It can also be used in smaller doses, such as throw pillows, curtains, or artwork, to add a touch of sophistication and tranquility to a space. Consider using it in bathrooms to evoke a spa-like atmosphere, complemented by natural materials like wood and stone. The color works well in coastal-themed designs, reflecting the essence of the ocean and sky.
Fashion Design
In the fashion industry, #026D99 can be used for creating elegant and professional clothing pieces, such as blouses, dresses, or suits. It pairs well with neutral colors like gray, beige, or white, as well as complementary colors like coral or peach. Accessorizing with silver or gold jewelry can further enhance the look. The color is suitable for both casual and formal wear, depending on the fabric and design. Use this color for swimwear and beachwear to capture the essence of the ocean.