Cobalt
General Information about Cobalt Blue
The hex color #0250B2, also known as Cobalt, is a deep and rich shade of blue. It is composed of 0.8% red, 31.4% green, and 69.8% blue. In the RGB color model, it is represented as (2, 80, 178). This color is often associated with feelings of trust, stability, and intelligence, making it a popular choice in corporate branding and design. Cobalt blue has a significant presence in art history, notably in the creation of ultramarine pigments, which were highly valued for their brilliance. Its intensity and depth make it a versatile color for both digital and physical applications, provided it is used thoughtfully to ensure accessibility and visual harmony. It belongs to the blue color family and represents a classic and timeless choice. The color is useful for both branding and creating content.
The hex color #0250B2, a deep cobalt blue, presents some accessibility challenges, particularly when used as a background or text color. Its low luminance necessitates careful consideration of color contrast ratios to ensure readability for users with visual impairments. According to WCAG guidelines, sufficient contrast is crucial for text and interactive elements. When using #0250B2 for text, it is essential to pair it with a light background color to achieve a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. Conversely, if #0250B2 is used as a background, light-colored text should be used. Tools like contrast checkers can help verify compliance. Additionally, consider providing alternative cues beyond color to convey information, such as using icons or text labels, to accommodate users who may have color vision deficiencies. Proper attention to these factors will enhance the user experience and ensure inclusivity.
Shades
Digital Color Formats
Alternative colors
Applications
Corporate Branding
Cobalt blue is a classic and sophisticated color often used in branding for technology and finance companies to convey trust and innovation. Its depth suggests reliability and stability, while its vibrancy hints at forward-thinking ideas. In user interface design, it can be used sparingly for primary buttons or accents to draw attention without overwhelming the user. The strong presence of this color evokes feelings of professionalism, power and knowledge. The hue is generally used to signify importance, particularly when other colors in the design are more neutral. It can also contribute towards creating a sense of calmness and confidence.
Interior Design & Fashion
Cobalt blue makes a bold statement as an accent wall color, especially when contrasted with neutral furniture and lighter decor. Its intensity can transform a room, creating a focal point that draws the eye and adds depth. In fashion, this color can be found in anything from dresses to bags. Moreover, #0250B2 is suitable for accessories like scarves or ties, lending a touch of sophistication and elegance to any outfit. To maintain balance, this cobalt shade is generally paired with other colors that are less vibrant.
Data Visualization
In data visualization, cobalt blue can be used to highlight important data points or trends in charts and graphs. Its strong visual presence helps to distinguish key information from the background noise. However, it's essential to use it judiciously, ensuring that it doesn't overshadow other essential elements. The color should not overwhelm or detract from the message, and should be used with other contrasting colors to help those with colorblindness still interpret the data. It is also important to not use similar blues to other shades in the chart to help prevent confusion.