Science Blue
General Information
Science Blue, represented by the hexadecimal color code #0166E5, is a captivating shade of blue characterized by its moderate saturation and luminance. It evokes feelings of innovation, intelligence, and technological advancement. In the RGB color model, it consists of 0.4% red, 40% green, and 89.8% blue. Science Blue is often associated with clarity, trust, and efficiency, making it a popular choice in various design applications, particularly in fields related to technology, science, and education. Its unique spectral composition makes it a versatile color that can be adapted to both digital and print media, while maintaining its vibrant and engaging qualities. The color provides an exciting and enthusiastic tone to the viewer.
The hex color #0166E5, also known as Science Blue, presents some accessibility considerations for web developers. Its relatively low luminance can pose challenges regarding contrast, particularly when used as text on a white or very light background. According to WCAG guidelines, sufficient contrast between text and background is crucial for readability, especially for users with visual impairments. To ensure accessibility, it's recommended to use a contrast checker to verify that the contrast ratio meets the minimum requirement of 4.5:1 for normal text and 3:1 for large text. If the contrast is insufficient, consider using a lighter shade of text on #0166E5, or a darker background color with #0166E5 text. When using this color for interactive elements such as buttons and links, provide clear visual cues beyond color alone to indicate state changes like hover, focus, and active states. This can include adding underlines, borders, or icons to ensure usability for all users.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Science Blue (#0166E5) is frequently used for primary buttons and interactive elements to draw attention and guide user actions. Its vibrant nature makes it suitable for highlighting key call-to-action elements on a website or application. It can also be used for informational graphics or charts to represent data, providing a clear and engaging visual experience for the user. The color is used in user interfaces to maintain a balance between information and attracting the user.
User Interface
In user interface design, Science Blue (#0166E5) can be used for interactive elements like buttons, links, and progress bars to guide users through tasks. It can also be employed as an accent color in data visualizations to emphasize key trends or highlight important information. It’s important to use the color strategically, considering its impact on accessibility and the overall user experience. The visual effect can have a great impact on a user and is therefore important to use with discretion.
Branding
In branding, Science Blue (#0166E5) can be incorporated into logos, marketing materials, and website designs to convey innovation, trustworthiness, and technological advancement. It is particularly well-suited for tech companies, scientific organizations, or educational institutions seeking to project a modern and forward-thinking image. The color can be combined with complementary colors or contrasting shades to create visually appealing designs that reinforce the brand's identity and messaging. A strong visual identity is important for companies that want to stand out.