Endeavour
General Information about Endeavour (#0160B3)
The hexadecimal color code #0160B3, also known as Endeavour, is a dark shade of blue. It is composed of 0.39% red, 37.65% green and 70.2% blue. In the RGB color model, #0160B3 has RGB values of R:1, G:96, B:179. In the CMYK color model, the color is composed of 99% cyan, 46% magenta, 0% yellow and 30% black. Its angle in the HSL cylinder is 206 degrees, its saturation is 98%, and its lightness is 35%. Endeavour is often associated with calmness, trust, and stability, making it a popular choice for corporate branding, web design, and various other applications where these qualities are desired. Its deep blue hue evokes a sense of professionalism and reliability.
The Endeavour color (#0160B3) presents accessibility challenges, especially concerning color contrast. When used as a background, it's crucial to pair it with light text to ensure readability, aiming for a contrast ratio of at least 4.5:1 as recommended by WCAG guidelines. Conversely, if employed for text, a light background is essential. This color's darkness necessitates careful consideration to avoid visual strain for users, particularly those with visual impairments. Implementing tools that assess color contrast can significantly aid in determining appropriate text and background pairings. Moreover, providing alternative color schemes enhances the overall user experience, catering to individual preferences and needs.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Endeavour can be used as a primary color for buttons or other interactive elements to draw attention. However, it should be used sparingly due to its relatively low contrast, and care should be taken to ensure sufficient contrast with surrounding text and elements. It can also be utilized in website headers or footers to create a sense of depth and visual interest. In user interfaces, #0160B3 can provide a professional and trustworthy feel, making it suitable for applications in the business and technology sectors.
Fashion and Interiour
In fashion, Endeavour can be used as an accent color in clothing or accessories to add a pop of color to an outfit. It pairs well with neutral colors such as grey, white, or black, and can also be combined with other shades of blue for a monochromatic look. It is a good option for professional clothing to add a sense of trust and security. For interior design it can be used as an accent color in a room or to paint a feature wall.
Branding
This shade of blue, reminiscent of the depths of the ocean or a twilight sky, lends itself well to creating a serene and trustworthy atmosphere. Imagine using it in the branding of a financial institution to evoke feelings of stability and reliability. Or picture it as the primary color for a healthcare app, instantly communicating a sense of calm and professionalism. Its inherent depth allows it to stand out without being overly aggressive, making it an ideal choice for projects where a sense of sophistication and security are paramount.