Bahama Blue
General Information about Bahama Blue
The hexadecimal color #015B97, also known as Bahama Blue, is a deep and cool shade of blue, associated with feelings of calmness, trust, and stability. In the RGB color model, it consists of 0.4% red, 35.7% green, and 59.2% blue. It is commonly used in branding and design to evoke a sense of professionalism and reliability. The color is relatively dark, with a low luminance value, and is often used as an accent color to create contrast. It can be found in different variations and saturations in brand designs and web designs. In printing, #015B97 would be created using cyan, magenta, and yellow inks, and it might be worth paying attention to color accuracy in the process.
The color #015B97, a deep, saturated blue, presents some accessibility challenges. Its low luminance value (relative lightness) means it requires careful consideration when used as a foreground color against a background. For text, it's imperative to ensure a high contrast ratio of at least 4.5:1 against the background color to meet WCAG AA standards. If the text is large (14pt bold or 18pt regular), a contrast ratio of 3:1 is acceptable. Using a lighter shade of blue or a neutral color like white or light gray as a background would significantly improve readability. When using this color for interactive elements like buttons or links, consider adding visual cues beyond color alone, such as an underline or icon, to ensure users with color vision deficiencies can easily identify them. Testing with accessibility tools is recommended to confirm adequate contrast and usability for all users.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Bahama Blue can be used to create a sense of professionalism and trustworthiness, making it ideal for corporate websites, financial institutions, or educational platforms. It can be used for headers, navigation bars, or as an accent color to highlight important information. When paired with neutral colors like white or light gray, it creates a clean and modern look. However, it is important to ensure sufficient color contrast for readability, especially when used for text or interactive elements. Consider using it sparingly to draw attention to key areas of the page.
Interior Design
In interior design, Bahama Blue can bring a sense of tranquility and sophistication to a space. It is well-suited for bedrooms, bathrooms, or home offices where a calming atmosphere is desired. It can be used as an accent wall color, or incorporated through furniture, textiles, or accessories. Pairing it with warm neutral colors like beige or cream can create a balanced and inviting space. It can also be combined with natural materials like wood or stone to enhance its calming effect. It's important to consider the lighting conditions in the room, as this can significantly affect how the color appears.
Fashion
In fashion, Bahama Blue can be used to create a classic and elegant look, making it suitable for formal wear, business attire, or everyday casual outfits. It pairs well with neutrals like white, black, and gray, as well as complementary colors like orange and coral. It can be used for dresses, blouses, trousers, or accessories. The color can be accessorized with silver or gold jewelry depending on the desired effect.