Science Blue

General Information about Science Blue

Science Blue, represented by the hex code #0155E5, is a vibrant and saturated shade of blue. In the RGB color model, it consists of 0.4% red, 33.3% green, and 89.8% blue. It's a color often associated with technology, innovation, and intelligence. In color psychology, blues generally evoke feelings of trust, stability, and calmness. Science Blue distinguishes itself by its brightness and energy, setting it apart from more muted or somber blues. It is frequently used in branding, web design, and digital interfaces to convey a sense of modernity and forward-thinking.

The hex color #0155E5, also known as Science Blue, presents specific accessibility considerations for web development. Due to its relatively low luminance, using it as a background color necessitates careful selection of foreground text colors to ensure sufficient contrast. A contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text to meet WCAG 2.1 AA standards. When used for interactive elements like buttons or links, additional visual cues beyond color alone should be provided, such as underlines or borders, to assist users with color vision deficiencies. Careful consideration of these factors helps create a more inclusive and user-friendly web experience.

Shades

Digital Color Formats

Alternative colors

Applications

• Web Design for Technology

  Science Blue (#0155E5) can be effectively used in website design for technology companies, research institutions, or educational platforms. Its vibrant yet professional hue conveys innovation, trust, and intelligence. It works well for call-to-action buttons, hyperlinks, and navigation menus, drawing the user's attention without overwhelming the overall design. In data visualization, it can represent primary data sets or key performance indicators, enhancing clarity and engagement. Overall, this color can serve as a brand color, conveying a sense of advancement.

• Interior Design Accent

  In interior design, Science Blue (#0155E5) can be incorporated as an accent color in modern or minimalist spaces. It works particularly well in studies, offices, or creative studios, stimulating focus and creativity. Use it for accent walls, decorative accessories, or furniture upholstery to add a pop of color without being overwhelming. Complement it with neutral tones such as gray, white, or beige to create a balanced and sophisticated atmosphere. This adds a dimension of vibrancy and creates an inspired workspace.

• Marketing Materials

  Science Blue (#0155E5) is a suitable color for creating eye-catching promotional materials such as posters and brochures. It can be used for backgrounds, headings, and call-to-action elements. In poster design, combining this color with contrasting hues like yellow or white can make the poster stand out in crowded settings. Consider using it for banners, infographics, and social media graphics to create a coherent visual identity. The color also inspires a sense of trust, making it suitable for marketing efforts.

Complementary color

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