Smalt
General Information about #012D97
The hexadecimal color code #012D97 represents a dark shade of blue. It is composed of 0.4% red, 17.6% green, and 59.2% blue. In the RGB color model, this color is created by mixing very small amounts of red with more green and a significant amount of blue. This results in a color that evokes feelings of stability, trust, and depth. The color is also known as Smalt. Smalt is a pigment, the name originating from the Italian word 'smalto', which means enamel. It's often associated with corporate branding and serious web designs, but can also be used in a variety of artistic and creative contexts to add depth and interest.
The color #012D97, a deep shade of blue, presents several accessibility considerations for web developers. When used as a background color, it's crucial to ensure sufficient contrast with the foreground text. A light text color like white or a very pale yellow is recommended to meet WCAG (Web Content Accessibility Guidelines) standards for contrast ratio. Tools like WebAIM's Contrast Checker can be used to verify compliance. Also, avoid using this color as the sole indicator of interactive elements like links or buttons. Supplement color with text labels, underlines, or icons to ensure usability for users with color vision deficiencies. Consider the overall visual hierarchy and use color strategically to guide the user's eye without excluding anyone.
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Digital Color Formats
Alternative colors
Applications
Web Design
In web design, this color can be used for headers, navigation bars, or as an accent color to create a sense of trust and stability. Its depth lends itself well to financial websites or professional portfolios. The color should be used sparingly to avoid overwhelming the user. For example, it could work as a background for a brief call to action or important information in a white text. Furthermore it can be used for bullet points to structure text.
Interior Design
In interior design, #012D97 can be incorporated as a wall color in a study or office to promote focus and concentration. It pairs well with lighter, warmer colors like beige or light gray to create a balanced and inviting space. You could also use it in decorative pillows or textiles to add depth and sophistication to a living room. Remember to keep it minimal and combine it with light colors to avoid a depressing look.
Infographics and visualisations
This color is excellent for infographics and data visualizations where a bold and commanding hue is required to draw the eye to crucial information. This should be combined with other, softer colours to avoid a chaotic infographic. When presenting important points, a dark blue catches the eye of the viewer and indicates a certain level of importance.